Shaw Search Partners
Owner at Shaw Search Partners: Marketing, Creative, and Corporate Strategy Recruiting
Shaw Search Partners is proud to lead the retained search for a
global technology leader
seeking a
Product Marketing Manager
to drive go-to-market strategy for a suite of B2B products.
You will partner closely with Product and Sales to shape the roadmap, bring new products to market, and ensure strong product adoption. You are deeply customer‑centric, insight‑driven, and skilled at translating data into actionable strategy. The ideal candidate can think big picture while still diving into details—and is passionate about delighting customers.
Responsibilities
Partner with Product and Sales across the entire product lifecycle to influence roadmap decisions and develop/execute go-to-market (GTM) strategies.
Align team priorities with product and revenue objectives; measure results to ensure business impact.
Develop a deep understanding of customer needs; use NPS and customer insights to identify opportunities for improvement.
Customer Insight & Storytelling
Represent the voice of the customer with clarity and conviction.
Tell compelling stories that articulate the “why” behind product decisions using data‑informed insights.
Support strategy behind product positioning and messaging for the product suite.
Create high‑quality sales enablement materials including pitch decks, collateral, and messaging frameworks that are aligned with brand standards and resonate with audiences.
Support B2B marketing initiatives, including creative strategy and asset development for demand generation and customer retention.
Apply strong copywriting and creative judgment to ensure clarity, consistency, and impact across all communications.
Cross‑Functional Leadership
Demonstrate strong project management across complex initiatives.
Operate autonomously, anticipating next steps, stakeholder needs, and potential roadblocks.
Maintain ownership over initiatives with limited day‑to‑day oversight.
Qualifications
4+ years of experience, including 2+ years in product marketing-B2B preferred.
Exceptional written and verbal communication; strong storyteller with polished content development skills.
Proven experience developing and executing successful B2B GTM strategies.
Demonstrated ability to build strong cross‑functional partnerships, particularly with Product and Sales.
Comfortable thriving in a dynamic, fast‑paced environment while managing multiple projects independently.
Location:
Boston, MA (Hybrid – onsite 3 days per week)
Seniority level:
Mid‑Senior level |
Employment type:
Full‑time |
Job function:
Marketing and Strategy/Planning |
Industries:
Technology, Information and Media
Referrals increase your chances of interviewing at Shaw Search Partners by 2x.
#J-18808-Ljbffr
global technology leader
seeking a
Product Marketing Manager
to drive go-to-market strategy for a suite of B2B products.
You will partner closely with Product and Sales to shape the roadmap, bring new products to market, and ensure strong product adoption. You are deeply customer‑centric, insight‑driven, and skilled at translating data into actionable strategy. The ideal candidate can think big picture while still diving into details—and is passionate about delighting customers.
Responsibilities
Partner with Product and Sales across the entire product lifecycle to influence roadmap decisions and develop/execute go-to-market (GTM) strategies.
Align team priorities with product and revenue objectives; measure results to ensure business impact.
Develop a deep understanding of customer needs; use NPS and customer insights to identify opportunities for improvement.
Customer Insight & Storytelling
Represent the voice of the customer with clarity and conviction.
Tell compelling stories that articulate the “why” behind product decisions using data‑informed insights.
Support strategy behind product positioning and messaging for the product suite.
Create high‑quality sales enablement materials including pitch decks, collateral, and messaging frameworks that are aligned with brand standards and resonate with audiences.
Support B2B marketing initiatives, including creative strategy and asset development for demand generation and customer retention.
Apply strong copywriting and creative judgment to ensure clarity, consistency, and impact across all communications.
Cross‑Functional Leadership
Demonstrate strong project management across complex initiatives.
Operate autonomously, anticipating next steps, stakeholder needs, and potential roadblocks.
Maintain ownership over initiatives with limited day‑to‑day oversight.
Qualifications
4+ years of experience, including 2+ years in product marketing-B2B preferred.
Exceptional written and verbal communication; strong storyteller with polished content development skills.
Proven experience developing and executing successful B2B GTM strategies.
Demonstrated ability to build strong cross‑functional partnerships, particularly with Product and Sales.
Comfortable thriving in a dynamic, fast‑paced environment while managing multiple projects independently.
Location:
Boston, MA (Hybrid – onsite 3 days per week)
Seniority level:
Mid‑Senior level |
Employment type:
Full‑time |
Job function:
Marketing and Strategy/Planning |
Industries:
Technology, Information and Media
Referrals increase your chances of interviewing at Shaw Search Partners by 2x.
#J-18808-Ljbffr