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Varsity Tutors, a Nerdy Company

Social Media Manager

Varsity Tutors, a Nerdy Company, Dallas, Texas, United States, 75215

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Social Media Manager

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Varsity Tutors, a Nerdy Company .

Overview

Nerdy is looking for a Social Media Manager to lead and grow Nerdy's consumer social media presence across multiple platforms to boost awareness, engagement, and community among students and parents. Combine strategy, content creation, community management, and analytics to drive measurable impact on Learning Memberships and consumer offerings.

About Nerdy

At Nerdy (NYSE: NRDY) - the company behind Varsity Tutors - we're redrawing the blueprint of learning. Our Live + AI™ platform fuses real-time human expertise with proprietary generative-AI systems, setting a new bar for measurable academic impact at global scale. We recruit technologists and operators who turn ambiguous problems into shipping code, iterate faster than markets move, and compound advantage with every data point.

Fortune favors the bold. Join us.

How we compete

AI‑Native at every level: From the CEO to day‑one hires, everyone builds and ships with generative AI. If you're not wielding AI, you're not done.

Entrepreneurial velocity: Move at founder speed, prototype in hours, and measure in real user outcomes. Slow teams die.

Free‑market rigor: Ideas rise or fall on merit and results—no committees, no politics, no cap on upside.

Full‑stack ownership: You design, build, and run what you ship; accountability is a feature, not a bug.

Reward for contribution: Pay rises with impact, not years. Outstanding results earn outsized rewards.

Relentless exploration: Push the frontier of generative AI in live learning and question legacy assumptions.

Is apolitical: Focus on mission‑aligned outcomes, not distractions or unrelated causes.

Qualifications

3+ years managing organic social for a consumer brand, preferably EdTech or youth/parent audiences.

Proven experience with short‑form video and social campaigns, including on‑camera and production skills.

Strong analytics skills with platform tools, GA4, UTM tracking, and social listening.

Proficiency in lightweight design and video tools such as Canva, CapCut, Adobe; Figma a plus.

Experience managing influencer programs including briefs, contracts, rights, and disclosures.

Familiarity with accessibility standards and privacy regulations for minors (COPPA/FERPA).

Organized, proactive, experiment‑driven, and able to thrive in fast‑moving environments.

Responsibilities

Develop and maintain multi‑channel social media strategy and content calendar aligned to academic and consumer priorities.

Create and edit short‑form video content with consistent brand voice and accessibility.

Manage community interactions, monitor sentiment, and protect brand reputation with escalation protocols.

Source, manage, and scale creator and user‑generated content programs with appropriate disclosures.

Collaborate with Paid Social to optimize campaigns and ensure synergy between organic and paid efforts.

Analyze performance, run A/B tests, and provide insights to cross‑functional teams.

Maintain social guidelines, compliance with privacy laws, and governance for platform policies.

Evaluate emerging platforms and trends through disciplined testing.

Partner with cross‑functional teams for integrated marketing campaigns targeting Learning Membership growth.

Unleash Your Potential at Nerdy

Competitive Compensation & Advancement: Market‑leading salary paired with clear promotion pathways—become an owner in our success.

Retirement Made Simple: 401(k) plan with company match and immediate vesting.

A Remote‑First Culture: Flexibility across time zones and working styles.

Flexible Time Off: Recharge on your terms.

Continuous Learning: Access an all‑inclusive learning membership for you and your household.

Supercharge with AI: Leverage cutting‑edge AI tools.

Insurance & Benefits: Medical, dental, vision, life, STD & LTD plans, maternity, paternity, adoption leaves.

The Bottom Line

If you're driven by impact, energized by ownership, and excited to shape what's next, you'll thrive here. We move fast, think big, and reward those who deliver.

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