Apex Systems
Job Title
Marketing Specialist II
Location Santa Clara, CA (Onsite)
Contract 1-year contract with potential to extend.
Responsibilities
Compiling incoming content into brand compliant email templates and working closely with the Marketing and Digital team on necessary changes and updates
Generating weekly reports on email campaign performance
Monitoring and evaluating the success of email campaigns and recommending tactics to improve and optimize performance to increase KPIs and lead generation
Uploading lists, building and maintaining Smartlists, testing and deploying email sends
Developing and maintaining documentation for email processes, A/B tests, and promotions
Understanding the regulatory and approval process for medical device marketing materials
Supporting tradeshows from a digital standpoint, including employing best practices, helping to align across franchises/divisions and reporting
Building new HTML templates in Marketo
Desired Experience / Requirements
Bachelor's degree in communications, Marketing, or Digital Marketing
5+ years of digital experience, especially in marketing
Experience creating and executing digital strategies/content development and email
Experience with marketing automation (Marketo)
Experience working with content management systems and collaborating with technical team members (e.g., business analysts, IT, and developers) to execute web projects
Experience executing analytics projects or working closely with an analytics team (knowledge of Google Analytics and Adobe Analytics preferred)
Desired Skills / Knowledge
Principles of digital customer experience/UX design, management of digital assets including taxonomy, metadata; social media; paid search and SEO best practices
Deep practical knowledge of these tools, concepts and methodologies within a regulated industry, preferably Medical Device or related healthcare sector
Global experience preferred
Curiosity to explore new technologies and test for success
Strong communication skills and the ability to influence and educate others
Strong proofing and editing skills within a digitally focused environment, including the ability to create shareable content
Ability to prioritize work and manage multiple projects simultaneously
Flawless attention to detail; highly organized
Position Notes In this position, you may have access to client or customer systems, confidential and/or proprietary information or data, including medical data. The role is onsite and requires close collaboration with other team members. Additionally, drug products may be present in the workplace.
Benefits Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.
Seniority Level Not applicable
Employment Type Contract
Job Function Marketing and Sales
Industry IT Services and IT Consulting
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Location Santa Clara, CA (Onsite)
Contract 1-year contract with potential to extend.
Responsibilities
Compiling incoming content into brand compliant email templates and working closely with the Marketing and Digital team on necessary changes and updates
Generating weekly reports on email campaign performance
Monitoring and evaluating the success of email campaigns and recommending tactics to improve and optimize performance to increase KPIs and lead generation
Uploading lists, building and maintaining Smartlists, testing and deploying email sends
Developing and maintaining documentation for email processes, A/B tests, and promotions
Understanding the regulatory and approval process for medical device marketing materials
Supporting tradeshows from a digital standpoint, including employing best practices, helping to align across franchises/divisions and reporting
Building new HTML templates in Marketo
Desired Experience / Requirements
Bachelor's degree in communications, Marketing, or Digital Marketing
5+ years of digital experience, especially in marketing
Experience creating and executing digital strategies/content development and email
Experience with marketing automation (Marketo)
Experience working with content management systems and collaborating with technical team members (e.g., business analysts, IT, and developers) to execute web projects
Experience executing analytics projects or working closely with an analytics team (knowledge of Google Analytics and Adobe Analytics preferred)
Desired Skills / Knowledge
Principles of digital customer experience/UX design, management of digital assets including taxonomy, metadata; social media; paid search and SEO best practices
Deep practical knowledge of these tools, concepts and methodologies within a regulated industry, preferably Medical Device or related healthcare sector
Global experience preferred
Curiosity to explore new technologies and test for success
Strong communication skills and the ability to influence and educate others
Strong proofing and editing skills within a digitally focused environment, including the ability to create shareable content
Ability to prioritize work and manage multiple projects simultaneously
Flawless attention to detail; highly organized
Position Notes In this position, you may have access to client or customer systems, confidential and/or proprietary information or data, including medical data. The role is onsite and requires close collaboration with other team members. Additionally, drug products may be present in the workplace.
Benefits Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.
Seniority Level Not applicable
Employment Type Contract
Job Function Marketing and Sales
Industry IT Services and IT Consulting
#J-18808-Ljbffr