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CYBER HORNET ETFs

Social Media & Marketing Director

CYBER HORNET ETFs, St. Petersburg, Florida, United States, 33739

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Location:

St. Petersburg |

Full-Time, Onsite

About Cyber Hornet ETFs:

Cyber Hornet ETFs is a next-generation ETF platform focused on crypto innovation and institutional-quality investment products. We are expanding our brand presence and seeking a

Social Media & Marketing Director

to lead content strategy, brand visibility, and digital growth across all platforms.

Role Description:

The Social Media & Marketing Director will own Cyber Hornet’s brand voice, digital presence, and audience strategy. This role blends creative content leadership, data-driven marketing, and deep understanding of finance/crypto culture. You will develop campaigns, scale our community, and drive engagement across social platforms, PR outlets, and industry channels.

Responsibilities:

Lead end-to-end social media strategy across X/Twitter, LinkedIn, Instagram, YouTube, TikTok and emerging platforms

Develop and manage a cohesive content calendar aligned with company announcements, product launches, and market events

Produce high-quality content: posts, threads, short-form videos, infographics, and educational pieces

Grow brand awareness, engagement, follower count, and community sentiment

Manage digital campaigns (organic + paid) for product promotion and brand amplification

Partner with leadership to craft messaging around ETFs, crypto markets, and company updates

Oversee social analytics, reporting, and KPI tracking to guide strategy

Build Cyber Hornet’s brand voice—professional, sharp, credible, and crypto-aware

Coordinate PR, media outreach, influencer partnerships, and industry collaborations

Manage website updates, email marketing, and funnel optimization

Ensure all content is compliant with regulatory guidelines (SEC/FINRA context)

Qualifications:

5+ years in social media, digital marketing, or brand leadership

Strong understanding of ETFs, crypto, or financial markets (or demonstrated passion + willingness to learn fast)

Proven experience growing social media channels and executing measurable campaigns

Exceptional writing and content creation skills

Proficient in short-form video production, Canva/Adobe Suite, basic editing

Strong analytical mindset—able to review metrics and optimize performance

Comfortable working in a fast-paced, evolving startup environment

Preferred:

Experience at a fintech, crypto company, asset manager, or media/finance publication

PR experience or established industry media relationships

Familiarity with compliance-friendly messaging in regulated industries

High-impact leadership role shaping the public face of the company

Competitive compensation + performance incentives

Creative freedom to innovate and build a modern financial brand

Full benefits package

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

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