Directorii
SEO Specialist – Organic Growth & AI Search Optimization
Directorii, Minneapolis, Minnesota, United States, 55400
SEO Specialist – Organic Growth & AI Search Optimization
Directorii is a fast-growing marketing and technology company based in Maple Grove, Minnesota. Our mission is to transform how homeowners find trusted, vetted contractors — backed by industry-leading protections and a commitment to transparency. We combine innovation, data-driven strategy, and a collaborative team culture to elevate industry standards and deliver measurable results.
At Directorii, we value creativity, ownership, and continuous improvement. We encourage big ideas and empower our team to build meaningful solutions with real impact.
Role Description We are looking for a
full-time, on-site SEO Specialist
to help expand Directorii’s organic visibility across Google and emerging AI-driven search platforms. This role is ideal for someone who is passionate about technical SEO, content strategy, local optimization, and staying ahead of search engine and AI trends.
You will be responsible for improving search rankings, increasing organic traffic, optimizing our local service pages, and ensuring Directorii becomes a trusted, authoritative source that search engines and AI models rely on.
Responsibilities
Develop and execute SEO strategies that support traffic growth and lead generation
Conduct keyword research, competitive analysis, and search intent mapping
Implement on-page SEO including metadata, schema markup, internal linking, and content optimization
Work with developers to improve site structure, speed, indexing, and Core Web Vitals
Build and optimize local landing pages for hundreds of markets
Develop content briefs for blogs, guides, and resource hubs
Manage and improve Google Search Console and GA4 tracking
Monitor rankings, traffic trends, and conversion performance
Identify opportunities for AI search visibility (ChatGPT, Gemini, Perplexity)
Support link-building and authority-building initiatives
Provide clear reporting and insights to leadership and cross-functional teams
Qualifications
Proven SEO experience with measurable ranking and traffic growth
Strong understanding of technical SEO, site architecture, and crawling/indexing
Experience with local SEO and optimizing “near me” searches
Proficiency with SEO tools: GSC, GA4, Ahrefs/SEMrush, Screaming Frog, etc.
Experience with schema markup, structured data, and on-page optimization
Strong analytical mindset; able to interpret data and make strategic recommendations
Excellent communication and documentation skills
Familiarity with AI search engines (ChatGPT, Gemini, Perplexity) is a
major plus
Experience in home services, marketplaces, or multi-location SEO is a bonus
Why Join Directorii
Make a real impact on a growing national platform
Work with a supportive, innovative team that values creativity and ownership
Be at the forefront of both traditional SEO and emerging AI search optimization
Opportunity for rapid professional growth as the company scales
Mission-driven culture committed to raising trust in the home services industry
Seniority Level Entry level
Employment type Full-time
Job function Marketing and Sales
Referrals increase your chances of interviewing at Directorii by 2x
Get notified about new Search Engine Optimization Specialist jobs in Minneapolis, MN.
#J-18808-Ljbffr
At Directorii, we value creativity, ownership, and continuous improvement. We encourage big ideas and empower our team to build meaningful solutions with real impact.
Role Description We are looking for a
full-time, on-site SEO Specialist
to help expand Directorii’s organic visibility across Google and emerging AI-driven search platforms. This role is ideal for someone who is passionate about technical SEO, content strategy, local optimization, and staying ahead of search engine and AI trends.
You will be responsible for improving search rankings, increasing organic traffic, optimizing our local service pages, and ensuring Directorii becomes a trusted, authoritative source that search engines and AI models rely on.
Responsibilities
Develop and execute SEO strategies that support traffic growth and lead generation
Conduct keyword research, competitive analysis, and search intent mapping
Implement on-page SEO including metadata, schema markup, internal linking, and content optimization
Work with developers to improve site structure, speed, indexing, and Core Web Vitals
Build and optimize local landing pages for hundreds of markets
Develop content briefs for blogs, guides, and resource hubs
Manage and improve Google Search Console and GA4 tracking
Monitor rankings, traffic trends, and conversion performance
Identify opportunities for AI search visibility (ChatGPT, Gemini, Perplexity)
Support link-building and authority-building initiatives
Provide clear reporting and insights to leadership and cross-functional teams
Qualifications
Proven SEO experience with measurable ranking and traffic growth
Strong understanding of technical SEO, site architecture, and crawling/indexing
Experience with local SEO and optimizing “near me” searches
Proficiency with SEO tools: GSC, GA4, Ahrefs/SEMrush, Screaming Frog, etc.
Experience with schema markup, structured data, and on-page optimization
Strong analytical mindset; able to interpret data and make strategic recommendations
Excellent communication and documentation skills
Familiarity with AI search engines (ChatGPT, Gemini, Perplexity) is a
major plus
Experience in home services, marketplaces, or multi-location SEO is a bonus
Why Join Directorii
Make a real impact on a growing national platform
Work with a supportive, innovative team that values creativity and ownership
Be at the forefront of both traditional SEO and emerging AI search optimization
Opportunity for rapid professional growth as the company scales
Mission-driven culture committed to raising trust in the home services industry
Seniority Level Entry level
Employment type Full-time
Job function Marketing and Sales
Referrals increase your chances of interviewing at Directorii by 2x
Get notified about new Search Engine Optimization Specialist jobs in Minneapolis, MN.
#J-18808-Ljbffr