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Talution Group

Digital Marketing Specialist

Talution Group, New York, New York, us, 10261

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Digital Marketing Specialist – Creator Collective & Affiliate (Maternity Cover)

January 2026 – September 2026

Overview A global marketplace is seeking a Digital Marketing Specialist to support its creator and affiliate programs. This role focuses on recruiting and onboarding creators and affiliates, driving engagement and performance, and supporting cross‑channel marketing initiatives. You’ll also play a key role in sourcing creators for Paid Social content and maintaining a strong pipeline of high‑performing user‑generated content.

This role requires 3–5 years of experience in affiliate marketing, influencer marketing, and paid social, along with a strong understanding of attribution and program performance metrics.

Responsibilities Creator Program (Direct)

Work with internal partners to identify insights that can be shared with creators

Test and validate performance of regional strategies ahead of global expansion

Align with Paid Social teams on content and creator strategy for international markets

Collaborate with agency partners to identify high‑quality creator leads and test recruitment approaches

Use learnings from prior campaigns to scale creator recruitment globally

Join cross‑functional meetings to stay connected to end‑to‑end marketing initiatives

Support multi‑channel campaign alignment across in‑house creator programs, external networks, and paid advertising

Partner with international teams to address market‑specific needs

Manage high‑touch creator outreach and recruitment

Creator Program (Indirect)

Identify and evaluate opportunities with external creator networks

Manage communications with creators across inboxes and internal channels

Track gift card redemptions, purchases, and overall fulfillment

Support incentive programs, placements, coupon code distribution, and promotional activities

Submit collateral requests to creative teams when needed

Maintain strong relationships with third‑party creator networks

Affiliate Program

Source creator and partner content for use in Paid Social campaigns

Assist with contests, giveaways, and seasonal incentive programs

Analytics + Legal

Coordinate with analytics and legal partners to prioritize needs, align on requirements, and maintain compliance

Email Marketing (Braze)

Lead monthly syncs with cross‑functional partners to align on email calendar and content

Support audience and campaign setup within Braze

Review email previews and ensure accuracy before deployment

Paid Social Support

Source and cast creators for TikTok, Pinterest, YouTube, and Meta ad campaigns

Vet creators based on performance data, trends, and platform insights

Stay up‑to‑date with social trends, cultural moments, and viral content opportunities

Manage creator relationships from outreach to contracting and creative briefing

Align with Paid Social leads on content calendars and quarterly needs

Build creator relationships in international markets for upcoming expansion

Coordinate paid creator opportunities through internal tools

Support content sourcing and creator management to maintain a consistent pipeline for paid media

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, ethnic origin, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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