BD Nogales Norte
Senior Global Marketing Manager – BD Nogales Norte
3 weeks ago Be among the first 25 applicants.
the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
Job Overview BD, a global leader in the medical technology industry, is seeking a Senior Global Marketing Manager to join our Specimen Management business. In this pivotal role, you will shape the strategic direction, portfolio management, and financial performance of our Arterial Blood Gas Syringe portfolio. As a key member of the Global Marketing team, you will collaborate closely with cross‑functional partners and regional marketing teams, serving as a portfolio expert and central resource to support the commercial success of this critical product line.
Responsibilities
Develop and implement marketing and product strategies to drive innovation and growth, including analyzing market and customer insights, identifying new product opportunities, optimizing the portfolio, launching new products, managing product lifecycles, and forecasting pricing strategies.
Define and implement product strategy, multi‑generational product roadmaps, development priorities, and release planning.
Develop and implement worldwide marketing plans, encompassing clinical studies, advertising, promotions, sales tools, public relations, public policy, and seminars.
Develop a global sales and marketing plan that defines market development, marketing activities, promotion strategies, and related objectives.
Develop competitive strategies through competitive intelligence and market analysis.
Support new product development as the marketing core team member, accountable for completing respective marketing deliverables.
Effectively partner and collaborate with regional marketing, sales, R&D, Clinical Scientific Affairs, Business Development, and other functions to ensure comprehensive marketing and product strategy execution.
Adhere to all company policies, procedures, and business ethics codes, ensuring they are communicated and implemented within the team.
Support additional marketing efforts as required by the platform team.
Travel required (25%).
Education
Bachelor's degree in business, science, marketing, or healthcare is required.
MBA with a concentration in marketing, strategy, or finance is preferred.
Experience
3 years of experience in marketing required. Experience in new product development and product launch is preferred.
5 years of work experience required.
Healthcare industry experience (Medical Device, Diagnostic or Life Science Industry) is highly preferred.
Knowledge, Skills, and Abilities
Highly self‑motivated, execution and results‑focused leader with the ability to thrive in a fast‑paced environment and shape the strategic direction of the business.
Strong action‑orientation with the ability to effectively prioritize and multi‑task to balance diverse business needs.
Strong customer orientation with the ability to effectively understand unmet needs by customer to inform a solid fact base and strategic focus of the business.
Excellent communication, interpersonal, and persuasion skills; the ability to understand and communicate effectively with individuals from a broad range of business and technical subject areas and an ability to influence and inspire these groups to achieve program objectives.
Resourceful problem solver who illustrates a logical rationale for recommendations.
Ability to have a consistent, positive, motivating influence on the performance of those individuals with whom they work.
Benefits
Annual Bonus
Standard LTI
Health and Well‑being Benefits
Medical coverage
Health Savings Accounts
Flexible Spending Accounts
Dental coverage
Vision coverage
Hospital Care Insurance
Critical Illness Insurance
Accidental Injury Insurance
Life and AD&D insurance
Short‑term disability coverage
Long‑term disability insurance
Long‑term care with life insurance
Other Well‑being Resources
Anxiety management program
Wellness incentives
Sleep improvement program
Diabetes management program
Virtual physical therapy
Emotional/mental health support programs
Weight management programs
Gastrointestinal health program
Substance use management program
Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit
Retirement and Financial Well‑being
BD 401(k) Plan
BD Deferred Compensation and Restoration Plan
529 College Savings Plan
Financial counseling
Baxter Credit Union (BCU)
Daily Pay
College financial aid and application guidance
Life Balance Programs
Paid time off (PTO), including all required State leaves
Educational assistance/tuition reimbursement
MetLife Legal Plan
Group auto and home insurance
Pet insurance
Commuter benefits
Discounts on products and services
Academic Achievement Scholarship
Service Recognition Awards
Employer matching donation
Workplace accommodations
Other Life Balance Programs
Adoption assistance
Backup day care and eldercare
Support for neurodivergent adults, children, and caregivers
Caregiving assistance for elderly and special needs individuals
Employee Assistance Program (EAP)
Paid Parental Leave
Support for fertility, birthing, postpartum, and age‑related hormonal changes
Leave Programs
Bereavement leaves
Military leave
Personal leave
Family and Medical Leave (FML)
Jury and Witness Duty Leave
Why Join Us? A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.
To learn more about BD
visithttps://bd.com/careers
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally‑protected characteristics.
Salary Range Information $143,300.00 - $236,500.00 USD Annual
#J-18808-Ljbffr
the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
Job Overview BD, a global leader in the medical technology industry, is seeking a Senior Global Marketing Manager to join our Specimen Management business. In this pivotal role, you will shape the strategic direction, portfolio management, and financial performance of our Arterial Blood Gas Syringe portfolio. As a key member of the Global Marketing team, you will collaborate closely with cross‑functional partners and regional marketing teams, serving as a portfolio expert and central resource to support the commercial success of this critical product line.
Responsibilities
Develop and implement marketing and product strategies to drive innovation and growth, including analyzing market and customer insights, identifying new product opportunities, optimizing the portfolio, launching new products, managing product lifecycles, and forecasting pricing strategies.
Define and implement product strategy, multi‑generational product roadmaps, development priorities, and release planning.
Develop and implement worldwide marketing plans, encompassing clinical studies, advertising, promotions, sales tools, public relations, public policy, and seminars.
Develop a global sales and marketing plan that defines market development, marketing activities, promotion strategies, and related objectives.
Develop competitive strategies through competitive intelligence and market analysis.
Support new product development as the marketing core team member, accountable for completing respective marketing deliverables.
Effectively partner and collaborate with regional marketing, sales, R&D, Clinical Scientific Affairs, Business Development, and other functions to ensure comprehensive marketing and product strategy execution.
Adhere to all company policies, procedures, and business ethics codes, ensuring they are communicated and implemented within the team.
Support additional marketing efforts as required by the platform team.
Travel required (25%).
Education
Bachelor's degree in business, science, marketing, or healthcare is required.
MBA with a concentration in marketing, strategy, or finance is preferred.
Experience
3 years of experience in marketing required. Experience in new product development and product launch is preferred.
5 years of work experience required.
Healthcare industry experience (Medical Device, Diagnostic or Life Science Industry) is highly preferred.
Knowledge, Skills, and Abilities
Highly self‑motivated, execution and results‑focused leader with the ability to thrive in a fast‑paced environment and shape the strategic direction of the business.
Strong action‑orientation with the ability to effectively prioritize and multi‑task to balance diverse business needs.
Strong customer orientation with the ability to effectively understand unmet needs by customer to inform a solid fact base and strategic focus of the business.
Excellent communication, interpersonal, and persuasion skills; the ability to understand and communicate effectively with individuals from a broad range of business and technical subject areas and an ability to influence and inspire these groups to achieve program objectives.
Resourceful problem solver who illustrates a logical rationale for recommendations.
Ability to have a consistent, positive, motivating influence on the performance of those individuals with whom they work.
Benefits
Annual Bonus
Standard LTI
Health and Well‑being Benefits
Medical coverage
Health Savings Accounts
Flexible Spending Accounts
Dental coverage
Vision coverage
Hospital Care Insurance
Critical Illness Insurance
Accidental Injury Insurance
Life and AD&D insurance
Short‑term disability coverage
Long‑term disability insurance
Long‑term care with life insurance
Other Well‑being Resources
Anxiety management program
Wellness incentives
Sleep improvement program
Diabetes management program
Virtual physical therapy
Emotional/mental health support programs
Weight management programs
Gastrointestinal health program
Substance use management program
Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit
Retirement and Financial Well‑being
BD 401(k) Plan
BD Deferred Compensation and Restoration Plan
529 College Savings Plan
Financial counseling
Baxter Credit Union (BCU)
Daily Pay
College financial aid and application guidance
Life Balance Programs
Paid time off (PTO), including all required State leaves
Educational assistance/tuition reimbursement
MetLife Legal Plan
Group auto and home insurance
Pet insurance
Commuter benefits
Discounts on products and services
Academic Achievement Scholarship
Service Recognition Awards
Employer matching donation
Workplace accommodations
Other Life Balance Programs
Adoption assistance
Backup day care and eldercare
Support for neurodivergent adults, children, and caregivers
Caregiving assistance for elderly and special needs individuals
Employee Assistance Program (EAP)
Paid Parental Leave
Support for fertility, birthing, postpartum, and age‑related hormonal changes
Leave Programs
Bereavement leaves
Military leave
Personal leave
Family and Medical Leave (FML)
Jury and Witness Duty Leave
Why Join Us? A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.
To learn more about BD
visithttps://bd.com/careers
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally‑protected characteristics.
Salary Range Information $143,300.00 - $236,500.00 USD Annual
#J-18808-Ljbffr