OMEGA SA
OMEGA Luxury Timepieces - Public Relations & Communications Coordinator - Miami
OMEGA SA, Miami, Florida, us, 33222
OMEGA Luxury Timepieces – Public Relations & Communications Coordinator – Miami Corporate Office
OMEGA, part of the Swatch Group, is the world’s leading watch manufacturer. Since 1848, the brand has been synonymous with excellence, innovation, design and precision. OMEGA was the first watch worn on the moon and has achieved numerous milestones in space and underwater exploration. The company’s mastery in anti‑magnetic watchmaking and Master Chronometer certification are industry leaders. OMEGA is the Official Timekeeper of 30 Olympic Games and partners with social causes such as Orbis International and the GoodPlanet Foundation. Brand ambassadors include James Bond, George Clooney, Nicole Kidman, Michael Phelps, Rory McIlroy, and many more.
Job Description Manage PR activities including media requests and strategy, assist with activations and communication events, and maintain daily relationships with key editors and US media.
Responsibilities
Manage PR daily activities including press pitching and placements, campaign strategies and press samples management
Coordinate sample trafficking guidelines
Coordinate PR guests’ logistics, attendance and activities during national and international events
Liaison with media partners for engagement, cultivate strong relationships with fashion, luxury, trade and sports editors, journalists and influencers under PR Manager’s supervision
Manage media inquiries and protect brand narrative
Assist in the pitching creation process, coming up with ideas and able to react quickly and under pressure to resolve issues
Manage photoshoots with OMEGA Ambassadors and Friends of the Brand, and the liaison with their teams (agent, publicist, stylist, glam…)
Recruit and pitch new Content Creators for Brand loyalty development, as well as for press trips and brand activations
Assist with shipping of Press Gifts
Review competitor’s activations and ROI for Media comparison analysis
Review and organize all assets sent by OMEGA HQ – including product images, press releases, media alerts
Coordinate administrative activities of public relations
Assist with Ambassador and Friend of the Brand requests – including appearances, loans and use of brand allowance
Manage creation and distribution of press releases, media kits and all other PR materials in an accurate and timely manner
Manage digital showroom, Fashion GPS & Muckrack
Support all Daily Press Office Tasks
Maintain master editorial tracking document, including all press requests, pitching, anticipated editorial, secured editorial and missed opportunities, working and monitoring
Send and pitch editorial trunks and new press kits invitations to national and local press upon PR & Communication Manager’s approval
Maintain and save well‑organized database of HQ assets, press texts and brand communication tools across all categories including but not limited to press kits, images, preview boxes, information notes, update credit and placement tracker
Update, and maintain press, e‑influencer, and industry contacts database, ensuring accurate records for internal reporting tools and gifting
Invoices management with review and payment
Assist on Monthly PR budget with manager
Create project proposals for events, pitches, communications strategy, and other collaborations
Conduct monthly PR Sample audits – in collaboration with Operations and VIP team
OMEGA HQ Support
Define needs based on OMEGA HQ requests
Assist HQ with international photoshoots in the US
Assist HQ with international events when needed
Create monthly market context presentation for HQ
Professional Requirements Education
Bachelor’s Degree required. Communications, Public Relations, Marketing or related field preferred
Required Experience
2 – 3 years’ experience in a similar position
2 – 3 years’ experience in an office work environment
Desired experience in US market
Technical Skills/Abilities
Proficiency in Adobe Photoshop, Adobe Illustrator, Microsoft Office Word, Excel, and PowerPoint
Experience with Launchmetrics, Fashion GPS and Muck Rack
Bilingual is a plus
Personal Skills
Superior planning and organizing skills; ability to prioritize and plan work activities; ability to multi‑task
Direct and efficient communication skills, both written and verbal
Good time management skills
Pro‑active and dynamic
Highly self‑motivated with sharp attention to detail and strong focus on execution & rigorous implementation
Team player, at ease with transversal and multi‑sites organization
Adapts quickly to change and last‑minute requests as needed
An aesthetic eye and an understanding of the luxury world
Ability to work outside of traditional business hours and weekends as needed
Ability to travel as needed
Ability to work in office 5 days a week
Based in Miami, FL
Benefits Program The Swatch Group is an equal opportunity employer that promotes diversity and is committed to environmental sustainability.
Excellent health, dental and vision insurance (employee and dependents are eligible 1st of the month following 30 days; generous employer contribution)
Immediate participation in the 401(k) and 100% vested employer match after one year (maximum 4% employer match with 5% employee contribution)
Company‑paid life insurance and Long Term Disability
18 PTO days per year, 23 PTO after 5 years
7 days per year extended paid time for medical, parental and military leave
Holiday pay
Voluntary FSA, STD, Accident/Hospital Indemnity insurance
Employee product discount
Transitchek Program – Save money on commuting to work and/or parking with up to $270 pre‑tax dollars per month
Internal transfer and growth potential
$500 Employee Referral Bonuses
Free parking (if applicable)
Job Location: 800 Waterford Way, 33126 Miami, FL, United States (Florida)
Company Address: The Swatch Group (U.S.) Inc., 800 Waterford Way Suite 1000, Miami, FL 33126, USA
#J-18808-Ljbffr
Job Description Manage PR activities including media requests and strategy, assist with activations and communication events, and maintain daily relationships with key editors and US media.
Responsibilities
Manage PR daily activities including press pitching and placements, campaign strategies and press samples management
Coordinate sample trafficking guidelines
Coordinate PR guests’ logistics, attendance and activities during national and international events
Liaison with media partners for engagement, cultivate strong relationships with fashion, luxury, trade and sports editors, journalists and influencers under PR Manager’s supervision
Manage media inquiries and protect brand narrative
Assist in the pitching creation process, coming up with ideas and able to react quickly and under pressure to resolve issues
Manage photoshoots with OMEGA Ambassadors and Friends of the Brand, and the liaison with their teams (agent, publicist, stylist, glam…)
Recruit and pitch new Content Creators for Brand loyalty development, as well as for press trips and brand activations
Assist with shipping of Press Gifts
Review competitor’s activations and ROI for Media comparison analysis
Review and organize all assets sent by OMEGA HQ – including product images, press releases, media alerts
Coordinate administrative activities of public relations
Assist with Ambassador and Friend of the Brand requests – including appearances, loans and use of brand allowance
Manage creation and distribution of press releases, media kits and all other PR materials in an accurate and timely manner
Manage digital showroom, Fashion GPS & Muckrack
Support all Daily Press Office Tasks
Maintain master editorial tracking document, including all press requests, pitching, anticipated editorial, secured editorial and missed opportunities, working and monitoring
Send and pitch editorial trunks and new press kits invitations to national and local press upon PR & Communication Manager’s approval
Maintain and save well‑organized database of HQ assets, press texts and brand communication tools across all categories including but not limited to press kits, images, preview boxes, information notes, update credit and placement tracker
Update, and maintain press, e‑influencer, and industry contacts database, ensuring accurate records for internal reporting tools and gifting
Invoices management with review and payment
Assist on Monthly PR budget with manager
Create project proposals for events, pitches, communications strategy, and other collaborations
Conduct monthly PR Sample audits – in collaboration with Operations and VIP team
OMEGA HQ Support
Define needs based on OMEGA HQ requests
Assist HQ with international photoshoots in the US
Assist HQ with international events when needed
Create monthly market context presentation for HQ
Professional Requirements Education
Bachelor’s Degree required. Communications, Public Relations, Marketing or related field preferred
Required Experience
2 – 3 years’ experience in a similar position
2 – 3 years’ experience in an office work environment
Desired experience in US market
Technical Skills/Abilities
Proficiency in Adobe Photoshop, Adobe Illustrator, Microsoft Office Word, Excel, and PowerPoint
Experience with Launchmetrics, Fashion GPS and Muck Rack
Bilingual is a plus
Personal Skills
Superior planning and organizing skills; ability to prioritize and plan work activities; ability to multi‑task
Direct and efficient communication skills, both written and verbal
Good time management skills
Pro‑active and dynamic
Highly self‑motivated with sharp attention to detail and strong focus on execution & rigorous implementation
Team player, at ease with transversal and multi‑sites organization
Adapts quickly to change and last‑minute requests as needed
An aesthetic eye and an understanding of the luxury world
Ability to work outside of traditional business hours and weekends as needed
Ability to travel as needed
Ability to work in office 5 days a week
Based in Miami, FL
Benefits Program The Swatch Group is an equal opportunity employer that promotes diversity and is committed to environmental sustainability.
Excellent health, dental and vision insurance (employee and dependents are eligible 1st of the month following 30 days; generous employer contribution)
Immediate participation in the 401(k) and 100% vested employer match after one year (maximum 4% employer match with 5% employee contribution)
Company‑paid life insurance and Long Term Disability
18 PTO days per year, 23 PTO after 5 years
7 days per year extended paid time for medical, parental and military leave
Holiday pay
Voluntary FSA, STD, Accident/Hospital Indemnity insurance
Employee product discount
Transitchek Program – Save money on commuting to work and/or parking with up to $270 pre‑tax dollars per month
Internal transfer and growth potential
$500 Employee Referral Bonuses
Free parking (if applicable)
Job Location: 800 Waterford Way, 33126 Miami, FL, United States (Florida)
Company Address: The Swatch Group (U.S.) Inc., 800 Waterford Way Suite 1000, Miami, FL 33126, USA
#J-18808-Ljbffr