IntePros
IntePros is seeking a results-driven Public Relations Manager to support a high-visibility consumer technology portfolio. This role centers on developing and executing PR strategies that showcase how new product features deliver meaningful benefits to customers. The PR Manager will collaborate closely with product, engineering, and marketing partners to identify compelling stories, translate technical capabilities into clear customer value, and drive coverage across earned, owned, paid, and social channels.
This position is ideal for a PR professional who thrives in fast-paced, high-growth environments and is energized by media engagement, creative storytelling, and owning high-impact announcements. The role includes managing feature launch communications, developing ongoing media opportunities, and contributing to a team culture that values innovation, curiosity, and measurable results.
Key Responsibilities Feature Launch Communications
Lead PR strategy for new feature releases across a broad product portfolio.
Develop storytelling that highlights customer value through multiple communication channels.
Identify the most newsworthy angles in partnership with product, marketing, and engineering teams.
Campaign & Media Relations
Design and deliver creative, always-on PR campaigns to increase awareness among target audiences.
Build and maintain a cadence of strategic media opportunities to keep the product top-of-mind with press and influencers.
Drive media outreach that results in positive, impactful coverage.
Cross-Functional Collaboration & Execution
Partner with technical and non-technical teams to understand feature details and shape clear messaging.
Own PR announcement planning, including strategy, timing, and narrative development.
Contribute to a team environment that values learning, curiosity, and strong ownership.
Skills & Experience Required
Bachelor’s degree.
5+ years of recent professional experience in communications or public relations.
Strong media relations background with demonstrated success securing positive coverage.
Proficiency with core business tools (e.g., Outlook, Word).
Ability to translate complex or technical information into compelling customer-facing stories.
Comfort operating in a fast-paced, evolving environment.
Top Required Skills (Stack Ranked)
Media Relations – Experience working directly with reporters/editors and driving successful outreach.
Writing – Ability to craft press releases, blogs, or social content that is concise, engaging, and aligned to key messaging.
Announcement Ownership – Experience owning the full lifecycle of a PR announcement, including strategy and messaging development.
Preferred Qualifications
Experience in consumer electronics, entertainment, or streaming media.
Background working with technical teams or translating feature-level details into audience-friendly narratives.
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This position is ideal for a PR professional who thrives in fast-paced, high-growth environments and is energized by media engagement, creative storytelling, and owning high-impact announcements. The role includes managing feature launch communications, developing ongoing media opportunities, and contributing to a team culture that values innovation, curiosity, and measurable results.
Key Responsibilities Feature Launch Communications
Lead PR strategy for new feature releases across a broad product portfolio.
Develop storytelling that highlights customer value through multiple communication channels.
Identify the most newsworthy angles in partnership with product, marketing, and engineering teams.
Campaign & Media Relations
Design and deliver creative, always-on PR campaigns to increase awareness among target audiences.
Build and maintain a cadence of strategic media opportunities to keep the product top-of-mind with press and influencers.
Drive media outreach that results in positive, impactful coverage.
Cross-Functional Collaboration & Execution
Partner with technical and non-technical teams to understand feature details and shape clear messaging.
Own PR announcement planning, including strategy, timing, and narrative development.
Contribute to a team environment that values learning, curiosity, and strong ownership.
Skills & Experience Required
Bachelor’s degree.
5+ years of recent professional experience in communications or public relations.
Strong media relations background with demonstrated success securing positive coverage.
Proficiency with core business tools (e.g., Outlook, Word).
Ability to translate complex or technical information into compelling customer-facing stories.
Comfort operating in a fast-paced, evolving environment.
Top Required Skills (Stack Ranked)
Media Relations – Experience working directly with reporters/editors and driving successful outreach.
Writing – Ability to craft press releases, blogs, or social content that is concise, engaging, and aligned to key messaging.
Announcement Ownership – Experience owning the full lifecycle of a PR announcement, including strategy and messaging development.
Preferred Qualifications
Experience in consumer electronics, entertainment, or streaming media.
Background working with technical teams or translating feature-level details into audience-friendly narratives.
#J-18808-Ljbffr