Publicis Groupe ANZ
Senior Vice President, National Video Investment
Publicis Groupe ANZ, New York, New York, us, 10261
Company description
Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith’s expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients’ business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We’re focused on driving the maximum value for our people, our capabilities and our media investments for some of the world’s leading brands.
Overview Lead the Holistic Investment team across Video, Digital, Content and Sports on a high-profile client.
Responsibilities
Demonstrate practical expertise in integrated media channel investment by showing how channels work together to drive outcomes
Position the agency as a strategic thought leader by consistently sharing industry insights, foundational “101” explainers, and forward-looking commentary that elevates our expertise and shapes market perspectives
Quickly and expertly build strong relationships across internal teams (analytics, strategy, creative, delivery, etc.) as well as with clients, fostering trust, collaboration, and seamless integration in day-to-day work
Develop the internal team’s skills through hands‑on mentorship, while identifying and nurturing new organic growth opportunities across accounts and capabilities
Seen out first-to-market, alpha/beta test utilizing partner relationships to ensure client is able to effectively break through and remain ahead of the curve
Assume the lead role on the core client team to identify issues, develop the internal team’s skills, and identify and nurture new organic growth opportunities
Act as a true partner with the client team on their media journey; we are an extension of their team, and they of ours
Oversee the implementation of digital media, linear video, cinema, and audio, working with the team toward cross‑channel efficiencies and best practices
Help build and drive platform and channel strategy and optimizations
Maintain and lead executive marketplace relationships
Responsible for some of the operational aspects of the media practice (Promotions, Merit, Staffing, etc.)
Define strategic objectives and strategies to influence consumer behavior and drive business outcomes for our clients
Act as the steward of the business from an operational and financial aspect; business planning, revenue, and margin stewardship; scoping, staffing, and financial/commercial models
Ensure a solid understanding of data‑driven offerings across the marketplace, enabling informed recommendations and effective integration into client strategies
Qualifications
B.A. or B.S. in Marketing, Advertising or related field
Agency experience highly preferred
12+ years of experience working in a national media investment buying environment
Experience negotiating TV dayparts and online video
Strong negotiating and presenting skills
Excellent communication, organizational and analytical skills
Detail‑oriented, able to multi‑task and work well under tight deadlines in a fast‑paced environment
Proficiency in MS Word, Excel and PowerPoint. Experience with Media Ocean software (DDS, MBOX) preferred
Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or on‑boarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Veterans Encouraged to Apply
Compensation Range: $176,700-$288,765 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/9/2025.
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Overview Lead the Holistic Investment team across Video, Digital, Content and Sports on a high-profile client.
Responsibilities
Demonstrate practical expertise in integrated media channel investment by showing how channels work together to drive outcomes
Position the agency as a strategic thought leader by consistently sharing industry insights, foundational “101” explainers, and forward-looking commentary that elevates our expertise and shapes market perspectives
Quickly and expertly build strong relationships across internal teams (analytics, strategy, creative, delivery, etc.) as well as with clients, fostering trust, collaboration, and seamless integration in day-to-day work
Develop the internal team’s skills through hands‑on mentorship, while identifying and nurturing new organic growth opportunities across accounts and capabilities
Seen out first-to-market, alpha/beta test utilizing partner relationships to ensure client is able to effectively break through and remain ahead of the curve
Assume the lead role on the core client team to identify issues, develop the internal team’s skills, and identify and nurture new organic growth opportunities
Act as a true partner with the client team on their media journey; we are an extension of their team, and they of ours
Oversee the implementation of digital media, linear video, cinema, and audio, working with the team toward cross‑channel efficiencies and best practices
Help build and drive platform and channel strategy and optimizations
Maintain and lead executive marketplace relationships
Responsible for some of the operational aspects of the media practice (Promotions, Merit, Staffing, etc.)
Define strategic objectives and strategies to influence consumer behavior and drive business outcomes for our clients
Act as the steward of the business from an operational and financial aspect; business planning, revenue, and margin stewardship; scoping, staffing, and financial/commercial models
Ensure a solid understanding of data‑driven offerings across the marketplace, enabling informed recommendations and effective integration into client strategies
Qualifications
B.A. or B.S. in Marketing, Advertising or related field
Agency experience highly preferred
12+ years of experience working in a national media investment buying environment
Experience negotiating TV dayparts and online video
Strong negotiating and presenting skills
Excellent communication, organizational and analytical skills
Detail‑oriented, able to multi‑task and work well under tight deadlines in a fast‑paced environment
Proficiency in MS Word, Excel and PowerPoint. Experience with Media Ocean software (DDS, MBOX) preferred
Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or on‑boarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Veterans Encouraged to Apply
Compensation Range: $176,700-$288,765 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/9/2025.
#LI-EH1
#J-18808-Ljbffr