Starcom
Senior Vice President, Global Measurement & Reporting Lead (Media Advertising)
Starcom, New York, New York, us, 10261
Senior Vice President, Global Measurement & Reporting Lead (Media Advertising)
Join to apply for the
Senior Vice President, Global Measurement & Reporting Lead (Media Advertising)
role at
Starcom
Company Description Publicis Groupe, known for its world‑renowned creativity, best‑in‑class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications groups. With 108,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production. Publicis Groupe has transformed its business model and organizational structure to put its clients at the centre and to facilitate access to all its services in a fluid, modular way. Today, Publicis Groupe is organized across 4 Solutions Hubs – Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health – fostering collaboration throughout the Groupe; while Epsilon at the core will fuel the Groupe’s entire operations to deliver personalized experiences at scale. As a Connecting Company for the Connected Age, Publicis Groupe is able to deliver winning solutions for clients through the Power of One – driven by a common purpose, a powerful spirit, shared behaviours, great character and a relentless focus on our clients.
Opportunity Publicis Groupe is searching for a talented individual to join the team and our bespoke agency for a globally recognized company known for its iconic brands across Snacking, Petcare and Food & Nutrition across our network and around the globe. This is a unique opportunity to partner with iconic brands on their marketing transformation journey. You will help enable the client to future‑prove their business, whilst also being part of a Power of One model that integrates media, production, data & tech, social, influencer and commerce to create end‑to‑end PESO experiences. The global team will consist of individuals from over 70+ markets, all operating with the same vision: To build a better today, for tomorrow.
Overview The Senior Vice President, Global Measurement & Reporting Lead is responsible for driving the Global/US reporting roadmap to address current and future reporting needs, implementation of global reporting solution, and operationalising the measurement framework. This position requires both strategic and tactical skill sets with an eye for numbers, intellectual curiosity, proficiency at problem solving, and a critical understanding of media. The candidate must have a proven track record of leading the implementation of reporting dashboards across global brands.
Responsibilities
Own all management of global reporting dashboard including acting as main POC across markets and main escalation POC
Global reporting network management
Build strong relationships with internal stakeholders and groups
Drive a culture of ‘always on’ data‑driven decision making that will institutionalise the use of consumer‑driven analytics in media / marketing investment planning
Establish and manage data integrations utilizing a taxonomy nomenclature to make recommendations for data visualisation to showcase media performance through the use of PowerBI, Datorama or Tableau
Lead teams to perform regular quality assurance / quality control checks on assigned client campaigns to ensure the data is processing accurately
Assist in operationalising test as it relates to ensuring taxonomy and necessary ad server / verification tracking has been applied
Qualifications
Minimum 10 years cumulative experience within Media, Analytics, and related fields
Extensive experience leading and managing marketing technology projects from ideation through installation
Experience with online advertising/media, channel marketing, strategic marketing, off‑line advertising/media and/or consulting
Experience working with international teams is a plus
Excellent project management skills
Excellent organisational skills and attention to detail a must
Excellent presentation and communication skills
Proficiency with Datorama, Tableau, or other data visualisation tools is required
Strong critical thinking and problem‑solving skills
Advanced written and verbal communication skills with ability to communicate/translate complex concepts to non‑technical audience
Strong client management/consultative experience
Experience with media measurement tools including: 3rd party ad serving, syndicated research and web analytics
Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualisation)
Experience design jobs that can be easily promoted from one (Dev) environment to another (Test or Prod) seamlessly, without modification
Clear understanding of SSIS and ETL best practices within a MS SQL Server environment
SSIS error handling, error propagation and email notification
Experience with statistical modelling software (MATLAB, R, SAS, SPSS, Python) database tools (Amazon Web, SQL, MS Access, Excel PivotTables, MS SQL Server)
Additional Information Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
‘Work Your World’ Program encouraging employees to work from anywhere – Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to U.S. based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Compensation Range: $176,700.00 – $288,765.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Compensation for temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third–party benefits administration system once certain criteria have been met. Compensation for temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 01/19/2026.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
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Senior Vice President, Global Measurement & Reporting Lead (Media Advertising)
role at
Starcom
Company Description Publicis Groupe, known for its world‑renowned creativity, best‑in‑class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications groups. With 108,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production. Publicis Groupe has transformed its business model and organizational structure to put its clients at the centre and to facilitate access to all its services in a fluid, modular way. Today, Publicis Groupe is organized across 4 Solutions Hubs – Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health – fostering collaboration throughout the Groupe; while Epsilon at the core will fuel the Groupe’s entire operations to deliver personalized experiences at scale. As a Connecting Company for the Connected Age, Publicis Groupe is able to deliver winning solutions for clients through the Power of One – driven by a common purpose, a powerful spirit, shared behaviours, great character and a relentless focus on our clients.
Opportunity Publicis Groupe is searching for a talented individual to join the team and our bespoke agency for a globally recognized company known for its iconic brands across Snacking, Petcare and Food & Nutrition across our network and around the globe. This is a unique opportunity to partner with iconic brands on their marketing transformation journey. You will help enable the client to future‑prove their business, whilst also being part of a Power of One model that integrates media, production, data & tech, social, influencer and commerce to create end‑to‑end PESO experiences. The global team will consist of individuals from over 70+ markets, all operating with the same vision: To build a better today, for tomorrow.
Overview The Senior Vice President, Global Measurement & Reporting Lead is responsible for driving the Global/US reporting roadmap to address current and future reporting needs, implementation of global reporting solution, and operationalising the measurement framework. This position requires both strategic and tactical skill sets with an eye for numbers, intellectual curiosity, proficiency at problem solving, and a critical understanding of media. The candidate must have a proven track record of leading the implementation of reporting dashboards across global brands.
Responsibilities
Own all management of global reporting dashboard including acting as main POC across markets and main escalation POC
Global reporting network management
Build strong relationships with internal stakeholders and groups
Drive a culture of ‘always on’ data‑driven decision making that will institutionalise the use of consumer‑driven analytics in media / marketing investment planning
Establish and manage data integrations utilizing a taxonomy nomenclature to make recommendations for data visualisation to showcase media performance through the use of PowerBI, Datorama or Tableau
Lead teams to perform regular quality assurance / quality control checks on assigned client campaigns to ensure the data is processing accurately
Assist in operationalising test as it relates to ensuring taxonomy and necessary ad server / verification tracking has been applied
Qualifications
Minimum 10 years cumulative experience within Media, Analytics, and related fields
Extensive experience leading and managing marketing technology projects from ideation through installation
Experience with online advertising/media, channel marketing, strategic marketing, off‑line advertising/media and/or consulting
Experience working with international teams is a plus
Excellent project management skills
Excellent organisational skills and attention to detail a must
Excellent presentation and communication skills
Proficiency with Datorama, Tableau, or other data visualisation tools is required
Strong critical thinking and problem‑solving skills
Advanced written and verbal communication skills with ability to communicate/translate complex concepts to non‑technical audience
Strong client management/consultative experience
Experience with media measurement tools including: 3rd party ad serving, syndicated research and web analytics
Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualisation)
Experience design jobs that can be easily promoted from one (Dev) environment to another (Test or Prod) seamlessly, without modification
Clear understanding of SSIS and ETL best practices within a MS SQL Server environment
SSIS error handling, error propagation and email notification
Experience with statistical modelling software (MATLAB, R, SAS, SPSS, Python) database tools (Amazon Web, SQL, MS Access, Excel PivotTables, MS SQL Server)
Additional Information Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
‘Work Your World’ Program encouraging employees to work from anywhere – Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to U.S. based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Compensation Range: $176,700.00 – $288,765.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Compensation for temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third–party benefits administration system once certain criteria have been met. Compensation for temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 01/19/2026.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
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