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Allianceled

Sr. Product Marketing Manager

Allianceled, Redwood City, California, United States, 94061

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Sr. Product Marketing Manager - Agentic Data Intelligence Platform

AI is transforming how businesses operate, and trusted data is the foundation of this transformation. Organizations are under growing pressure to turn data into business-ready insights that power AI applications, BI, data products, and compliance initiatives. Alation is at the forefront of this shift, reinventing the data catalog for the AI era.

We empower people and applications to more quickly find, understand, and use trusted data, enabling them to drive measurable value across their enterprise. Our agentic AI platform supports innovative companies like Pfizer and Discover Financial in building impactful solutions. With Alation, Pfizer has developed programs for early-stage disease detection, while Discover Financial leverages trusted data insights to enhance customer experiences and streamline operations. As one customer put it, “Alation makes me look like a rockstar.”

With over $340M in funding - valued at over $1.7 billion and 600+ customers with household names - Alation is poised to capitalize on the AI era. Headquartered in Silicon Valley, Alation was named to Inc. Magazine’s Best Workplaces list for the fifth time. Do you want to join a team that welcomes new ideas, supports your growth, and recognizes your unique value?

Join us!

Alation seeks a Senior Product Marketing Manager to join our high-impact Product Marketing Team. As the leading Agentic Data Intelligence Platform, Alation enables organizations to deliver trusted data products that drive business value. Our platform connects to hundreds of data sources, creating a seamless data ecosystem where metadata is ingested, analyzed, and surfaced to provide actionable insights. What types of data and AI products can be created? How are data products enriched and contextualized with metadata? What unique architecture and capabilities make Alation’s platform the foundation for reliable, business-ready data? And why do so many partners integrate through Alation’s open APIs to enhance data products across diverse use cases?

Your role will be to tell this story—demonstrating how Alation empowers organizations to deliver value through data.

What You'll Be Doing:

Develop positioning, messaging, enablement material, and other content (blogs, whitepapers, webinars, and product demos) centered around platform architecture and Alation’s unique agentic platform capabilities

Understand the buyer's journey and work closely with integrated campaigns to create compelling narratives that appeal to target personas.

Become a trusted advisor to product management, demand generation, field marketing, content marketing, sales, and other teams to build alignment around messaging, launches, and announcements

Partner with Product Management, providing input into product roadmap while at the same time deeply understanding and communicating the value of existing platform capabilities and integrations

Collaborate with Professional Services and other internal teams to develop technical content that explains how Alation and trusted AI data stack components work together to deliver value for our customers.

Explain the business-level benefits of Alation as the agentic platform for data intelligence, with a focus on data types and use cases

Work collaboratively with Alliances and ISVs to build out the program for Alation’s existing Open Metadata Frameworks (including Open Connector Framework and Open Data Quality Framework)

Perform actionable research and data analysis to identify opportunities, guide decisions, and measure performance

You Should Have:

A product marketing or solution engineering background in data & analytics, AI, data cataloging, data governance, and/or metadata management

A minimum of 8-12 years of experience in B2B software with 3-5 years experience in product marketing or related experience.

Technical fluency: You grasp the importance of metadata management and data governance in driving AI and analytics value. You can confidently discuss the nuances of these topics with product managers and data professionals, bridging technical capabilities with business value.

The ability to create product demos for use in sales enablement and marketing campaigns.

Experience briefing industry analysts and participating in analyst RFIs

Market and competitive analysis experience to aggregate inputs and present market and customer requirements to product management to help define product requirements

Superb written and verbal communication skills, with demonstrated ability to communicate complex ideas clearly and concisely to a broad range of audiences

Experience navigating through competing priorities, including input/feedback from multiple internal and external stakeholders

The ability (and desire) to work and learn in a rapidly-changing startup environment

The ability (and desire) to learn new technologies and how those technologies can and should be used to solve real-world problems

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