Logo
firstPRO, Inc

Senior Marketing Manager

firstPRO, Inc, Wilmington, Delaware, us, 19894

Save Job

Recruitment Manager @ firstPro, Inc Human Resources, Legal, Marketing, Administration, Customer Service

We are seeking a strategic B2B marketer to lead account-based and client journey marketing initiatives focused on driving pipeline growth, enhancing client engagement, and delivering measurable revenue impact.

Base pay range $100,000.00/yr - $120,000.00/yr

What You’ll Do

Lead account-based marketing (ABM) programs and define key client segments for targeted campaigns.

Design and optimize multi-channel marketing journeys across acquisition, nurture, retention, and expansion.

Partner with Sales, Product, and Data teams to ensure cohesive messaging, personalization, and campaign effectiveness.

Measure performance and ROI, leveraging analytics to optimize campaigns and guide investment decisions.

What We’re Looking For

7–10 years of B2B marketing experience, including ABM, segmentation, or demand generation.

Proven success in driving pipeline growth and revenue through strategic marketing campaigns.

Proficiency with CRM, marketing automation, and analytics tools (Salesforce, HubSpot, Power BI, etc.).

Strong analytical, strategic, and communication skills; able to influence cross-functional teams.

Experience in financial services, legal, or compliance industries preferred.

Bachelor’s degree in Marketing, Business, or related field (MBA preferred).

Why This Role

Lead high-impact marketing initiatives in a client-focused, results-driven environment.

Collaborate with cross-functional teams to shape the full client lifecycle experience.

Opportunity to directly influence revenue and client engagement strategies.

Seniority level Mid-Senior level

Employment type Full-time

Job function Marketing

Industries: Business Consulting and Services

#J-18808-Ljbffr