Cloudflare, Inc.
SASE Marketing Program Manager
Cloudflare, Inc., San Francisco, California, United States, 94199
About Us
At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world's largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine's Top Company Cultures list and ranked among the World's Most Innovative Companies by Fast Company.
We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!
Job Title SASE Marketing Program Manager
Location Austin, TX, must be willing to relocate.
About the Role Cloudflare's global campaigns team is seeking a detail-oriented and creative Program Manager to support the development and execution of Cloudflare One programs - one of the company's highest-priority solution areas. In this role, you'll take core components of global campaigns and turn them into scalable, repeatable programs that can be adopted by regional marketing teams around the world. You'll work closely with global campaign leads, product marketing, and regional stakeholders to ensure programs are well-structured, accessible, and optimized for consistent execution. This is an ideal role for someone with strong organizational skills, a knack for simplifying complexity, and experience managing marketing programs in a global environment.
What You'll Do Translate Global Campaigns Into Scalable Programs
Build program toolkits and execution guides based on global campaign strategies
Localize and package core campaign elements for regional deployment
Ensure programs include clear audiences, messaging, assets, timelines, and KPIs
Drive Cross-Functional Coordination
Work closely with Global Campaign Managers to align on priorities and delivery timelines
Partner with Product Marketing, Content Marketing, Digital, and Regional Marketing teams
Support global-to-regional handoff and ensure stakeholders understand how to activate programs
Collaborate with and present to key sales specialists on program rollouts, account engagement strategies, and opportunity analysis.
Manage Program Development & Execution
Coordinate creation of assets, enablement materials, and program resources
Maintain program documentation, Confluence pages, and reporting dashboards
Track progress, flag risks, and keep teams aligned throughout development cycles
Support Multi-Channel Program Activation
Help package programs for use across digital, email, webinars, sales plays, and BDR outreach
Coordinate with channel owners to ensure programs are execution-ready
Gather activation feedback from regions and iterate programs for improvement
Deliver Reporting & Insights
Track program adoption, performance, and stakeholder feedback
Identify opportunities to simplify, streamline, or enhance programs
Provide clear updates to campaign leads and marketing leadership
Required Qualifications
3-5 years of experience in B2B marketing, ideally in Program Management, Campaigns, Field Marketing, Demand Generation, or ABM
Demonstrated ability to manage projects or programs from concept to delivery
Highly organized with excellent attention to detail
Strong communication and stakeholder-management skills
Ability to translate strategy into clear, actionable steps
Comfortable working in a fast-paced environment and handling multiple workstreams
Experience using marketing tools such as Salesforce, Marketo, Asana/Jira, or similar
Preferred Qualifications
Experience in cloud, networking, or cybersecurity
Familiarity with technical buyer personas (IT, security, networking teams)
Experience supporting global or regional marketing teams
Understanding of multi-channel marketing (digital, email, webinars, sales plays)
What Makes Cloudflare Special? We're not just a highly ambitious, large-scale technology company. We're a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.
Project Galileo Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare's enterprise customers – at no cost.
Athenian Project In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we've provided services to more than 425 local government election websites in 33 states.
1.1.1.1 We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure, and privacy‑centric public DNS resolver. This is available publicly for everyone to use – it is the first consumer‑focused service Cloudflare has ever released. Here's the deal – we don't store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.
Join Our Team Sound like something you'd like to be a part of? We'd love to hear from you!
Export Control & Sponsorship This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.
Equal Employment Opportunity Statement Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.
Reasonable Accommodations Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require a reasonable accommodation to apply for a job, please contact us via e-mail at hr@cloudflare.com or via mail at 101 Townsend St. San Francisco, CA 94107.
#J-18808-Ljbffr
We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!
Job Title SASE Marketing Program Manager
Location Austin, TX, must be willing to relocate.
About the Role Cloudflare's global campaigns team is seeking a detail-oriented and creative Program Manager to support the development and execution of Cloudflare One programs - one of the company's highest-priority solution areas. In this role, you'll take core components of global campaigns and turn them into scalable, repeatable programs that can be adopted by regional marketing teams around the world. You'll work closely with global campaign leads, product marketing, and regional stakeholders to ensure programs are well-structured, accessible, and optimized for consistent execution. This is an ideal role for someone with strong organizational skills, a knack for simplifying complexity, and experience managing marketing programs in a global environment.
What You'll Do Translate Global Campaigns Into Scalable Programs
Build program toolkits and execution guides based on global campaign strategies
Localize and package core campaign elements for regional deployment
Ensure programs include clear audiences, messaging, assets, timelines, and KPIs
Drive Cross-Functional Coordination
Work closely with Global Campaign Managers to align on priorities and delivery timelines
Partner with Product Marketing, Content Marketing, Digital, and Regional Marketing teams
Support global-to-regional handoff and ensure stakeholders understand how to activate programs
Collaborate with and present to key sales specialists on program rollouts, account engagement strategies, and opportunity analysis.
Manage Program Development & Execution
Coordinate creation of assets, enablement materials, and program resources
Maintain program documentation, Confluence pages, and reporting dashboards
Track progress, flag risks, and keep teams aligned throughout development cycles
Support Multi-Channel Program Activation
Help package programs for use across digital, email, webinars, sales plays, and BDR outreach
Coordinate with channel owners to ensure programs are execution-ready
Gather activation feedback from regions and iterate programs for improvement
Deliver Reporting & Insights
Track program adoption, performance, and stakeholder feedback
Identify opportunities to simplify, streamline, or enhance programs
Provide clear updates to campaign leads and marketing leadership
Required Qualifications
3-5 years of experience in B2B marketing, ideally in Program Management, Campaigns, Field Marketing, Demand Generation, or ABM
Demonstrated ability to manage projects or programs from concept to delivery
Highly organized with excellent attention to detail
Strong communication and stakeholder-management skills
Ability to translate strategy into clear, actionable steps
Comfortable working in a fast-paced environment and handling multiple workstreams
Experience using marketing tools such as Salesforce, Marketo, Asana/Jira, or similar
Preferred Qualifications
Experience in cloud, networking, or cybersecurity
Familiarity with technical buyer personas (IT, security, networking teams)
Experience supporting global or regional marketing teams
Understanding of multi-channel marketing (digital, email, webinars, sales plays)
What Makes Cloudflare Special? We're not just a highly ambitious, large-scale technology company. We're a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.
Project Galileo Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare's enterprise customers – at no cost.
Athenian Project In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we've provided services to more than 425 local government election websites in 33 states.
1.1.1.1 We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure, and privacy‑centric public DNS resolver. This is available publicly for everyone to use – it is the first consumer‑focused service Cloudflare has ever released. Here's the deal – we don't store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.
Join Our Team Sound like something you'd like to be a part of? We'd love to hear from you!
Export Control & Sponsorship This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.
Equal Employment Opportunity Statement Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.
Reasonable Accommodations Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require a reasonable accommodation to apply for a job, please contact us via e-mail at hr@cloudflare.com or via mail at 101 Townsend St. San Francisco, CA 94107.
#J-18808-Ljbffr