Affirm
Overview
Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without hidden fees or compounding interest. Affirm is building a new kind of payment network—one based on trust, transparency, and putting people first. We empower millions of consumers to spend and save responsibly and give thousands of businesses the tools to grow. We’re looking for a Senior Director of Brand to help lead the next evolution of how Affirm shows up in the world. This is not a role for people whose comfort zone is making decks about a brand. It’s for someone who wants to build on one—every day, through ideas, storytelling, and action. What You’ll Do
Evolve Affirm’s brand from a static identity into a living, adaptive system — one that generates campaigns, guides product experiences, and inspires creative ideas across every channel. Help transform a more than willing brand & creative team from an exclusive role as an in-house studio into a cultural and creative leader within Affirm. Build the connective tissue across Brand, Comms, Product Marketing, Partner Marketing and other teams to ensure coherence in how Affirm shows up across all touchpoints. Develop bold, culturally relevant creative work that builds distinction, drives participation, and strengthens trust. Create frameworks and rituals that help teams move fast and make meaningful work that actually matters. What We’re Looking For
With 15+ years of experience, you’ve led brand transformations at scale — in-house or agency — and know how to build teams that ship work with cultural and commercial impact. Proven experience leading multidisciplinary teams across design, copy, and brand expression. A builder mindset—you invent new models of brand-building rather than relying on traditional ones. Deep understanding of how brand connects with culture, communications, and business outcomes. Exceptional creative instincts, clarity in thinking, and strong communication skills. Expertise in measurement, next-generation products and tools that can augment and accelerate the work across the team. Passion for Affirm’s mission—and belief that credit can work for people, not against them. Why You’ll Love This Role
Affirm has no centralized marketing department. Some may view this as a bug. The right candidate will see this as a feature to seize upon. You’ll have the rare opportunity to reimagine how a brand moves in the world: faster, braver, and more human while you shape the next chapter of a financial brand seeking to make modern credit be what it should’ve always been: honest. Pay Grade - U Equity Grade - 15 Base pay is part of a total compensation package that may include equity rewards, stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents). USA base pay range (CA, WA, NY, NJ, CT) per year: $285,000 - $355,000 USA base pay range (all other U.S. states) per year: $253,000 - $323,000 Benefits
Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount Equal Opportunity & Privacy
Affirm is proud to be a remote-first company. The majority of roles are remote and you can work almost anywhere within the country of employment. Affirmers in proximal roles have the flexibility to work remotely, but may occasionally be required to work out of their assigned Affirm office. A limited number of roles remain office-based due to the nature of their job responsibilities. We’re committed to an inclusive interview experience. We provide reasonable accommodations to candidates in need of support during the hiring process. Visa sponsorship is not available for this position.
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Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without hidden fees or compounding interest. Affirm is building a new kind of payment network—one based on trust, transparency, and putting people first. We empower millions of consumers to spend and save responsibly and give thousands of businesses the tools to grow. We’re looking for a Senior Director of Brand to help lead the next evolution of how Affirm shows up in the world. This is not a role for people whose comfort zone is making decks about a brand. It’s for someone who wants to build on one—every day, through ideas, storytelling, and action. What You’ll Do
Evolve Affirm’s brand from a static identity into a living, adaptive system — one that generates campaigns, guides product experiences, and inspires creative ideas across every channel. Help transform a more than willing brand & creative team from an exclusive role as an in-house studio into a cultural and creative leader within Affirm. Build the connective tissue across Brand, Comms, Product Marketing, Partner Marketing and other teams to ensure coherence in how Affirm shows up across all touchpoints. Develop bold, culturally relevant creative work that builds distinction, drives participation, and strengthens trust. Create frameworks and rituals that help teams move fast and make meaningful work that actually matters. What We’re Looking For
With 15+ years of experience, you’ve led brand transformations at scale — in-house or agency — and know how to build teams that ship work with cultural and commercial impact. Proven experience leading multidisciplinary teams across design, copy, and brand expression. A builder mindset—you invent new models of brand-building rather than relying on traditional ones. Deep understanding of how brand connects with culture, communications, and business outcomes. Exceptional creative instincts, clarity in thinking, and strong communication skills. Expertise in measurement, next-generation products and tools that can augment and accelerate the work across the team. Passion for Affirm’s mission—and belief that credit can work for people, not against them. Why You’ll Love This Role
Affirm has no centralized marketing department. Some may view this as a bug. The right candidate will see this as a feature to seize upon. You’ll have the rare opportunity to reimagine how a brand moves in the world: faster, braver, and more human while you shape the next chapter of a financial brand seeking to make modern credit be what it should’ve always been: honest. Pay Grade - U Equity Grade - 15 Base pay is part of a total compensation package that may include equity rewards, stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents). USA base pay range (CA, WA, NY, NJ, CT) per year: $285,000 - $355,000 USA base pay range (all other U.S. states) per year: $253,000 - $323,000 Benefits
Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount Equal Opportunity & Privacy
Affirm is proud to be a remote-first company. The majority of roles are remote and you can work almost anywhere within the country of employment. Affirmers in proximal roles have the flexibility to work remotely, but may occasionally be required to work out of their assigned Affirm office. A limited number of roles remain office-based due to the nature of their job responsibilities. We’re committed to an inclusive interview experience. We provide reasonable accommodations to candidates in need of support during the hiring process. Visa sponsorship is not available for this position.
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