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Premier Lacrosse League

Director, Partnership Marketing

Premier Lacrosse League, New York, New York, us, 10261

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Director, Partnership Marketing

– Premier Lacrosse League

Location:

New York (In Office)

Start Date:

January 2026

Company Values

Stay Grounded

Think Critically

Be Helpful

Encourage Creativity

Persevere Through the Noise

Operate Like an Owner

Position Overview The Premier Lacrosse League is seeking a Director, Partnership Marketing to lead the management, implementation, and development of impactful marketing and media platforms for select PLL and WLL partners. The candidate will work externally and cross‑functionally on a daily basis to execute impactful sports marketing initiatives, manage partnerships from onboarding through activation, and focus on retaining and expanding existing partners. This highly collaborative role reports directly to the Vice President of Partnership Marketing.

Qualifications and Requirements

6-8+ years of experience in partnership marketing, agency, or client servicing roles

5+ years of direct account management experience

3+ years of managing direct reports

Outstanding relationship builder with strong leadership skills

High‑quality verbal, written, and interpersonal skills

Experience managing full execution and renewal cycle (implementation, recap, renewal proposal, and closing renewal and/or upsell agreements) with sales and strategy teams

Knowledge of contract language and collaboration with legal teams to structure new agreements

Deep understanding of the sports sponsorship landscape

Strategic thinker able to manage both short‑term and long‑term projects simultaneously

Comfortable interacting with external partners on a day‑to‑day basis

Strong organization skills to track partnership asset fulfillment

Regular user of CRM, spreadsheet, word processing, and project management tools

Exemplifies company values

Encourages creativity while developing new activation opportunities that unlock revenue growth

Operates like an owner

Thinks critically, especially regarding how to leverage partner assets to support PLL growth

Perseveres through the noise with outstanding attention to detail

Be helpful, understands cross‑departmental touchpoints of partnership management and supports other departments

Willing and excited to travel weekends throughout the summer during the PLL season

Responsibilities

Ownership of Tier A account portfolio across various categories

Strategize, forecast, and execute partnership activations across all platforms

Develop partnership strategies that exceed partner KPIs and advance PLL/WLL business objectives

Build positive relationships with cross‑functional Director, VP‑level partners

Run weekly update calls for accounts with moderate complexity, including endemic brands

Present delivery reports and data‑driven insights to inform partner decisions and unlock incremental investment

Lead account renewals: strategy, presentation, negotiation, and deal closing

Develop new ideas that deliver against partner marketing objectives and drive revenue growth

Maintain expert knowledge of partner marketing objectives, both with the PLL/WLL and competitors

Team lead for select strategic projects:

Asset Tracking + Partner Reporting

VIP Executive Events

Internal & External Process Development

Sales Transition Process Development

Travel regularly to PLL events to ensure proper execution of on‑site activations

Expand network throughout partner marketing org, including senior‑level decision‑makers

Clear execution with organizational peers as directed

Hire and manage talent that may include Sr. Acct. Mgrs., Acct. Mgrs., and Coordinators

Compensation

Base Salary: $110,000 – $120,000 (based on experience, seniority, and location)

Benefits include Health, Life, Dental, and Vision Insurance, 401(k) plan, Equity Sharing, Mental Health Stipend, Unlimited PTO, and Paid Parental Leave

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

Seniority level:

Director

Employment type:

Full‑time

Job function:

Marketing and Sales

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