Cengage Group
An educational technology company is seeking a Director, Demand, Faculty Marketing Programs to lead the development and execution of acquisition strategies targeting faculty. This role involves generating new demand through multi-channel campaigns, collaborating across product and sales teams, and optimizing performance metrics. The ideal candidate will have over 8 years of experience in demand generation or growth marketing and a proven ability to deliver impactful marketing strategies. A strong focus on innovative marketing tactics and audience segmentation is crucial for success in this position.
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