Senior Media Strategist Job at WOW Remote Teams in Town of Poland

Our client is looking for a Senior Media Strategist to join their dynamic team as a full-time independent contractor based in LATAM. They are a leading performance marketing agency specializing in eCommerce, known for driving exceptional growth for ambitious brands through innovative AI-driven strategies. In recent years, they’ve scaled rapidly, working with top-tier clients and leveraging cutting-edge automation tools to maximize campaign performance.

Responsibilities

• Oversee paid social campaigns with budgets exceeding $100K/month across Meta, TikTok, Pinterest, and Instagram
• Develop full-funnel media strategies focused on maximizing conversions and profitability
• Monitor and optimize key performance metrics (ROAS, CPA, CPL, CTR) using AI-driven tools
• Apply predictive modeling, real-time bidding, and generative creative testing to enhance campaign efficiency
• Translate complex data insights into actionable strategic recommendations
• Collaborate with creative and data teams to align media strategies with content performance
• Audit account structures and campaign setups for optimization opportunities
• Maintain strong client relationships, acting as a trusted strategic advisor
• Engage with platform partners to stay ahead of industry trends and best practices
• Contribute to process improvements and workflow automation for paid media

Requirements

• Bachelor’s degree in Marketing, Data Science, or a related quantitative field (advanced degree a plus)
• 4+ years of hands‑on paid media experience across multiple platforms
• At least one certification (Meta Blueprint, TikTok Academy, etc.)
• Deep expertise in auction-based buying and profitability models
• Familiarity with AI‑powered marketing tools (automated bidding, predictive analytics, etc.)
• Proficiency in Excel, Google Sheets, Looker, or similar reporting tools
• Strong analytical skills with mathematical fluency
• Fluent English (written & verbal) with confidence in client‑facing communication
• Highly organized, self‑driven, and adaptable in a fast‑paced remote environment
• 100% remote work (must align with PST hours: 8:30 AM – 5:30 PM)
• Opportunity to work with high‑profile eCommerce brands
• Exposure to cutting‑edge AI and automation tools
• Growth‑oriented culture with a focus on learning and innovation