Tavus
Head of Marketing
Join Tavus, a SeriesB research lab pioneering AI Human technology, to lead our gotomarket strategy during a pivotal inflection point.
Company Overview
Were building AI Humansrealtime human simulation models that let machines see, hear, respond, and even look realenabling meaningful, facetoface conversations. AI Humans combine the emotional intelligence of humans with the reach and reliability of machines, making them capable, trusted agents available 24/7, in every language.
What Youll Do
- Category Creation & Brand Strategy
- Define and own the human computing category narrative, positioning Tavus as the definitive leader in AI human interaction.
- Build a worldclass brand that resonates with developers, enterprises, and prosumers.
- Drive viral awareness moments and cultural conversations; craft campaigns that capture imagination and drive organic growth.
- Develop compelling messaging and positioning across multiple audiences: technical developers (APIfirst), enterprise buyers, and endusers.
- Lead thought leadership initiatives, executive visibility, and other activities.
- Product Marketing
- Own gotomarket strategy for PALs (consumer), CVI APIs (developers), and the Tavus Platform (enterprise).
- Translate complex AI research (Phoenix4, Raven1, Sparrow1) into compelling value propositions for technical and nontechnical audiences.
- Create product narratives, sales enablement materials, case studies, and customer proof points.
- Partner closely with product and engineering to launch new features and capabilities.
- Collaborate with demand generation team to ensure messaging and positioning drive qualified pipeline.
- Team Building & Leadership
- Build and scale the marketing functionrecruit, mentor, and develop highperforming teams across product marketing, content, and brand.
- Foster a culture of experimentation, datadriven decisionmaking, and creative excellence.
- Collaborate crossfunctionally with sales, product, engineering, and research.
- Partner closely with existing demand generation leadership to align on GTM execution.
What You Bring
Required
- 8+ years of marketing experience, with at least 3+ years in leadership roles at consumer products, highgrowth B2B SaaS, or developerfocused companies.
- Proven track record building and scaling marketing from early stage ($5M$50M ARR) through hypergrowth.
- Deep expertise in product marketing, brand strategy, and technical product marketing for developerfocused products.
- Experience with both productled growth (PLG) and enterprise sales motions.
- Strong storytelling abilityyou can distill complex technology into compelling narratives.
- Datadriven mindset with experience partnering with growth teams on pipeline and revenue metrics.
- Entrepreneurial builder mentality; comfortable operating in ambiguity and moving fast.
Highly Valued
- Experience marketing cuttingedge AI/ML products or foundational models.
- Background at companies that defined new categories or emerged as category leaders.
- Technical background or deep comfort working with engineering and research teams.
- Experience marketing to multiple personas: developers, technical decisionmakers, and Csuite buyers.
- Strong network in AI, developer tools, or SaaS communities.
Benefits & Culture
We offer a flexible work schedule, unlimited PTO, competitive healthcare, gear stipends, and a diverse, inclusive, and supportive team culture. This position is fulltime and located in the San Francisco Bay Area.
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