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SalaryGuide

Marketing Associate

SalaryGuide, Dallas, TX, US, 75215

Duration: Full Time

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Responsibilities
  • Campaign Support: Assist in planning, executing, and monitoring marketing campaigns across digital, social media, email, and traditional channels.
  • Content Creation: Develop and edit marketing materials, including social media posts, blog articles, email newsletters, and promotional collateral.
  • Market Research: Conduct research on market trends, customer behavior, and competitors to inform marketing strategies.
  • Social Media Management: Manage and update social media accounts, schedule posts and engage with audiences to build brand presence.
  • Analytics & Reporting: Track campaign performance, analyze metrics (website traffic, conversion rates), and prepare reports to evaluate success.
  • Event Coordination: Assist in organizing promotional events, trade shows, or webinars, including logistics and follow-up activities.
  • Administrative Tasks: Maintain marketing calendars, manage budgets, and handle vendor communications as needed. All other additional duties assigned by management.
Requirements
  • Education: Bachelors degree in Marketing (preferred), Communications, Business, or a related field (or equivalent experience).
  • Experience: 1-3 years of experience in marketing, advertising, or a related role (entry-level positions may not require prior experience).
  • Skills: Strong written and verbal communication skills. Proficiency in marketing tools (Google Analytics, HubSpot, Mailchimp, or social media platforms).Basic graphic design skills (Canva, Adobe Creative Suite) are a must. Analytical mindset with the ability to interpret data and metrics. Time management and organizational skills to handle multiple projects.

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