Brookdale
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Sales and Marketing Director
role at
Brookdale
Brookdale Oak Park located at 1111 Ontario Street, Oak Park, IL 60302 is seeking a Sales & Marketing Director. Our organization was recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity.
Job Overview As Sales & Marketing Director, you partner with the Executive Director and District Director of Sales to improve occupancy at our 139 independent living and 42 assisted living community. You will be a hands‑on selling director, lead & manage a team of two sales associates, and receive commission for each move‑in.
Responsibilities
Maintain and/or improve occupancy levels and revenue in accordance with marketing and business plans.
Close sales by assisting prospective residents, families and advisors, responding promptly to inquiries and providing appropriate information.
Utilize sales processes, systems and forms to track information, compile data and reports to achieve occupancy goals.
Execute outside business development calls and meet professional lead goals set by marketing plan.
Develop and maintain relationships with residents, family and professional referral sources on a weekly basis.
Plan, coordinate and implement monthly prospect and referral source activities and events.
Partner with Regional Sales management to develop and execute marketing plans, research content and delivery of brochures, flyers, press releases.
Monitor conversion ratios, collect and analyze data to prepare weekly and monthly reports.
Maintain working knowledge of lead management system and use it to maximize sales effectiveness.
Supervise at least two full‑time sales/coordinator staff to achieve community marketing and business plan results.
Qualifications Education and Experience
Bachelor’s Degree in Marketing, Business, or related field from an accredited college or university is preferred.
Minimum of five years sales experience, preferably in the retirement industry or medical/pharmaceutical sales.
Proven track record of generating and closing a high percentage of qualified leads.
Skills and Knowledge
Strong leadership, communication and team‑building skills.
Experience in senior living, hospitality or healthcare.
Ability to listen, communicate verbally and in writing.
Self‑directed, prioritize tasks and accept directives.
Knowledge of Medicare and Medicaid regulations, state regulations affecting services.
Proficiency with contact management database, Microsoft Office (Word, Excel, Outlook).
Ability to manage time, tasks, projects in dynamic environment.
Work effectively with diverse personalities and treat people with dignity, respect and fairness.
Certifications, Licenses, and Other Requirements
Valid driver's license and frequent car travel required.
Benefits
Medical, Dental, Vision insurance
401(k) retirement plan
Associate assistance program
Employee discounts and referral program
Early access to earned wages (outside CA)
Optional voluntary benefits: ID theft protection, pet insurance, etc.
Paid Time Off, paid holidays, company‑provided life insurance (full time only)
Adoption and disability benefits (short and long term)
Flexible Spending Accounts, Health Savings Account
Optional life and dependent life insurance
Tuition reimbursement
Base pay will be determined by applicant’s skills and experience. The role also eligible for monthly and quarterly commission. Veterans, active duty military personnel and spouses encouraged to apply. Brookdale may advance fees for naturalization up to $725. Application window is approximately 30 days from posting. The position is currently open.
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Sales and Marketing Director
role at
Brookdale
Brookdale Oak Park located at 1111 Ontario Street, Oak Park, IL 60302 is seeking a Sales & Marketing Director. Our organization was recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity.
Job Overview As Sales & Marketing Director, you partner with the Executive Director and District Director of Sales to improve occupancy at our 139 independent living and 42 assisted living community. You will be a hands‑on selling director, lead & manage a team of two sales associates, and receive commission for each move‑in.
Responsibilities
Maintain and/or improve occupancy levels and revenue in accordance with marketing and business plans.
Close sales by assisting prospective residents, families and advisors, responding promptly to inquiries and providing appropriate information.
Utilize sales processes, systems and forms to track information, compile data and reports to achieve occupancy goals.
Execute outside business development calls and meet professional lead goals set by marketing plan.
Develop and maintain relationships with residents, family and professional referral sources on a weekly basis.
Plan, coordinate and implement monthly prospect and referral source activities and events.
Partner with Regional Sales management to develop and execute marketing plans, research content and delivery of brochures, flyers, press releases.
Monitor conversion ratios, collect and analyze data to prepare weekly and monthly reports.
Maintain working knowledge of lead management system and use it to maximize sales effectiveness.
Supervise at least two full‑time sales/coordinator staff to achieve community marketing and business plan results.
Qualifications Education and Experience
Bachelor’s Degree in Marketing, Business, or related field from an accredited college or university is preferred.
Minimum of five years sales experience, preferably in the retirement industry or medical/pharmaceutical sales.
Proven track record of generating and closing a high percentage of qualified leads.
Skills and Knowledge
Strong leadership, communication and team‑building skills.
Experience in senior living, hospitality or healthcare.
Ability to listen, communicate verbally and in writing.
Self‑directed, prioritize tasks and accept directives.
Knowledge of Medicare and Medicaid regulations, state regulations affecting services.
Proficiency with contact management database, Microsoft Office (Word, Excel, Outlook).
Ability to manage time, tasks, projects in dynamic environment.
Work effectively with diverse personalities and treat people with dignity, respect and fairness.
Certifications, Licenses, and Other Requirements
Valid driver's license and frequent car travel required.
Benefits
Medical, Dental, Vision insurance
401(k) retirement plan
Associate assistance program
Employee discounts and referral program
Early access to earned wages (outside CA)
Optional voluntary benefits: ID theft protection, pet insurance, etc.
Paid Time Off, paid holidays, company‑provided life insurance (full time only)
Adoption and disability benefits (short and long term)
Flexible Spending Accounts, Health Savings Account
Optional life and dependent life insurance
Tuition reimbursement
Base pay will be determined by applicant’s skills and experience. The role also eligible for monthly and quarterly commission. Veterans, active duty military personnel and spouses encouraged to apply. Brookdale may advance fees for naturalization up to $725. Application window is approximately 30 days from posting. The position is currently open.
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