Marketing Analyst - Insights and Analytics

Marketing Analyst

Marketing Analyst in Reckitt's Infant Formula & Child Nutrition team, you'll support the Insights & Analytics function in uncovering data-driven stories that guide marketing, shopper, and digital strategies. You'll turn data into insights that inform business decisions and help shape how we connect with consumers and healthcare professionals and support our consumer and medical marketing teams. You'll gain hands-on experience working with data tools and methodologies used to understand consumers, markets, and brand performance, building the foundation for a career in marketing insights and analytics.

Your Responsibilities

• Partner with Insights Manager to deliver consumer and shopper insight projects, including brand health tracking and ad-hoc research to answer business questions using data-driven storytelling.
• Consolidate insights from multiple data sources to provide a 360 view of consumer and category trends.
• Support research projects and consumer studies to bring consumer voice and medical insights into brand decisions.
• Assist in evaluating marketing and media effectiveness to support ongoing optimization.
• Help maintain accuracy and integrity of internal and external data sources, proactively identifying and resolving discrepancies.
• Contribute to team learning by sharing best practices and continuously improving reporting tools and processes.
• Learn how to use syndicated and panel data tools (e.g., NielsenIQ, IRI, Numerator).

The Experience We're Looking For

Demonstrated interest in data analysis and storytelling through coursework, projects, and internships, with an eye for accuracy and detail. Skilled at simplifying complex information into clear, actionable insights. A great communicator and storyteller; you can turn numbers into stories and make insights engaging. Organized, curious, detail-oriented, and proactive in exploring new ways to use data. Familiarity with Excel and PowerPoint skills. BS or BA in Marketing, Economics, Psychology or other research related areas. Open to recent graduates or early career professionals with internship experience in Research, CPG companies, Pharma, or Retail. This role is not currently sponsoring visas or considering international movement at this time.

The Skills For Success

Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Storytelling, Creativity, Marketing optimization, Digital Marketing, Brand activation, Commercial acumen, Collaboration, P&L management, FMCG/Consumer Health Experience.

What We Offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognize, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy. Reckitt offers eligible employees competitive benefits including medical, prescription, dental, vision, and life and disability insurance; paid time off for vacation, sick and Company recognized holidays; a 401(k) plan; 16-week paid parental leave or 26 weeks for the birthing parent; adoption and fertility support; tuition reimbursement; discounts; and much more. Our compensation and benefits packages aim to give our talent the reward, protection, and peace of mind they deserve. If reasonable accommodation is needed to complete your application, please contact NAtalentacquisition@reckitt.com. Reckitt is committed to the full inclusion of all qualified individuals. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; color, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.