SalaryGuide
Influencer Relations Specialist Job at SalaryGuide in San Diego
SalaryGuide, San Diego, CA, US, 92189
Responsibilities
Identify, vet, and establish relationships with influencers across various platforms (Instagram, TikTok, YouTube, X, LinkedIn, etc.) aligned with client goals.
Maintain a current database of influencer partners, including performance metrics, contract terms, and brand alignment notes.
Serve as the primary point of contact for influencers, ensuring smooth communication, contract fulfillment, and ongoing engagement.
Support the strategy and execution of influencer campaigns from start to finish, including outreach, negotiation, contracts, content guidelines, and approvals.
Coordinate content calendars, deadlines, and deliverables between influencers and internal teams.
Ensure influencer content aligns with brand standards, legal requirements (e.g., FTC disclosures), and client objectives.
Track influencer campaign performance and engagement using analytics tools and platform insights.
Prepare reports summarizing ROI, impressions, reach, and engagement for client deliverables.
Requirements
Bachelor’s degree in communications, public relations, marketing, or related field.
Minimum 3 years of experience in influencer relations
Strong understanding of influencer platforms, social media trends, and digital storytelling.
Experience managing influencer contracts, budgets, and deliverables.
Strong writing and communication skills, with attention to detail.
Analytical mindset with the ability to interpret data and measure ROI.
Self-starter who thrives in a fast-paced agency environment and can manage multiple projects at once.
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