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Care.com

Influencer Media & Partnership Manager Job at Care.com in Dallas

Care.com, Dallas, TX, US, 75215

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Influencer Media & Partnership Manager Care.com is a consumer tech company with a mission to solve the human challenge of finding great care for the ones we love. We’re moms, dads, pet parents, grandparents, and anyone who needs help. Our culture and products reflect that empathy and a commitment to making family care better. The Influencer Marketing Manager will play a key role on the Brand and Go-to-Market team, bringing Care.com’s influencer marketing strategy to life through smart execution and creative leadership. You’ll manage campaigns from concept to completion, identify and partner with creators, develop engaging culturally relevant content, oversee production, approvals, and go‑live schedules, and analyze performance to inform future initiatives. Location: 2801 N. Central Expy., 11th Floor, Dallas, Texas 75204 Work Environment: Hybrid (in‑office Monday, Wednesday & Thursday) What You’ll Do Drive the execution of Care.com’s influencer marketing initiatives across all social platforms. Identify, vet, and build relationships with influencers who align with brand and campaign goals. Manage influencer contracting processes, coordinating with Legal and agency partners to finalize agreements. Oversee campaign logistics, timelines, deliverables, creative reviews, and go‑live schedules. Review influencer creative for brand alignment, messaging accuracy, and compliance before posting. Maintain organized records of influencer contracts, content approvals, go‑live schedules, and final assets. Use campaign performance data to make strategic and creative recommendations to improve future initiatives. Deliver finalized influencer assets to the Creative and Growth teams for broader brand usage. Collaborate with Legal, Finance, and external partners to ensure compliance, payment accuracy, and process consistency. Continuously improve workflows, tracking systems, and operational documentation to increase efficiency and scalability. Stay ahead of creator and social trends to identify new opportunities for authentic and creative engagement. Who You Are 3–5 years of experience in influencer marketing, social media operations, or campaign management. Strong grasp of influencer marketing best practices from talent sourcing and creative briefing to campaign measurement. Proven ability to think creatively and strategically; able to brainstorm bold ideas and build the roadmap to execute them. Highly organized, detail‑oriented, and comfortable managing multiple campaigns simultaneously. Confident collaborator and strong communicator who can guide agency partners, creators, and internal stakeholders with clarity and empathy. Experience with broad, integrated brand partnerships is a plus. Familiarity with influencer marketing platforms (CreatorIQ, Grin, AspireIQ). Analytical mindset with the ability to translate performance data into actionable recommendations. Deep understanding of social platforms, creator culture, and evolving digital trends. You have a pulse on internet culture and can sense the next viral moment before it hits your feed. You’re the kind of person who knows which trends matter (and which to skip) and can translate cultural buzz into meaningful brand moments. Thrives in a fast‑paced environment and enjoys balancing creativity with operational excellence. Job Details Seniority level: Mid‑Senior level Employment type: Full‑time Job function: Other Industry: Consumer Services Company Overview Care.com is the world’s leading platform for finding and managing high‑quality family care. We meet the evolving needs of families and caregivers with services ranging from child, elder, and pet care to household tax, payroll, and customized corporate benefits. Founded in 2007, we continue to innovate how caregivers are paid and how families connect, transact, and build trust. Employees enjoy competitive compensation, benefits—including health coverage, disability insurance, 401(k) matching, PTO, and paid holidays—and opportunities to work with modern technology and shape the future of family care. Salary Range: $90 k – $100 k (base); other rewards may include annual bonuses and short‑ and long‑term incentives. We are an equal opportunity employer. All qualified applicants will receive consideration for employment regardless of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, disability, veteran status, or any other protected characteristic. #J-18808-Ljbffr