Advertising Specialist Job at East Usa in Atlanta

Creating campaigns that reach the audiences you care about. We identify and fetch all potential customers, and translate them in direct and measurable sales for our clients. Our specialized and certified team turns your business challenges into a strategic marketing plan, focused on increasing sales. Job Description The Advertising Specialist will work directly with the CEO to create and execute our client operations playbook to create a better experience for both customers and the business. From tracking problem patterns to resolving inefficiencies in our relationship management. Responsibilities Liaise with internal product stakeholders to manage execution and development needs Manage external media/publisher relationships for print, banner, and co‑op advertising Conduct ongoing competitive analysis/opportunity reviews to stay on top of best practices in advertising across the industry Create a strategic global advertising plan to showcase products to key market segments Align advertising plans with product roadmap and monthly revenue goals Work with internal teams to understand product target audiences and incorporate this into decision‑making process to choose the appropriate ad channels, placements, and budget Provide weekly reporting to the marketing team including insights garnered from data analysis and campaign performance metrics Qualifications College degree in marketing, economics or business Must be polished, cheerful and confident for client meetings, networking events Capable of prospecting and pitching clients in person, via phone or email Ability to submit clean proposals and RFPs Use and maintain a customer CRM database Prospecting via e‑mail, telephone and in person at industry events Occasional travel to trade conferences to meet clients Hard‑working, punctual team player Additional Information 401(k) 401(k) Matching Dental Insurance Disability Insurance #J-18808-Ljbffr