PALFINGER AG
Your Responsibilities
Implementing global marketing communication plans regionally and developing regional campaigns in close cooperation with the Global Brand & Marketing Communications team. Execute and implement global concepts in the North America market in close collaboration with the Global Marketing Team and regional marketing colleagues. Lead the creation of compelling brand and product content across multiple platforms, including digital, social media, print, and, to engage and educate target audiences. Translate strategic objectives into creative concepts and regional campaign directions, developing and activating product and solution campaigns that drive awareness, lead generation, and support for sales and service efforts across North America. Ensure all marketing and communication materials adhere to global brand guidelines while delivering culturally relevant, market-fit, and customer-focused messaging.
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Implementing global marketing communication plans regionally and developing regional campaigns in close cooperation with the Global Brand & Marketing Communications team. Execute and implement global concepts in the North America market in close collaboration with the Global Marketing Team and regional marketing colleagues. Lead the creation of compelling brand and product content across multiple platforms, including digital, social media, print, and, to engage and educate target audiences. Translate strategic objectives into creative concepts and regional campaign directions, developing and activating product and solution campaigns that drive awareness, lead generation, and support for sales and service efforts across North America. Ensure all marketing and communication materials adhere to global brand guidelines while delivering culturally relevant, market-fit, and customer-focused messaging.
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