Visa
Manager, Global B2B Communications at Visa
Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.
Make an impact with a purpose‑driven industry leader. Join us today and experience Life at Visa.
Job Description Position Summary:
The Manager, Global B2B Communications will be responsible for developing and executing integrated communication programs that elevate Visa’s Commercial & Money Movement Solutions (CMS) business globally. This role combines strategic media relations, analyst and influencer engagement, executive visibility, and multi‑channel content development to drive awareness, thought leadership, and reputation‑building efforts.
Key Responsibilities
General Communications & Media Relations:
Develop and execute proactive communication strategies to strengthen Visa’s CMS brand positioning and thought leadership in B2B payments and money movement; build and maintain relationships with key media outlets, journalists, and editorial contacts; draft press releases, media statements, blogs, op‑eds, and executive bylines; support executive communications, including speechwriting, talking points, and presentation development; partner with internal teams to amplify CMS success stories, customer case studies, and innovation milestones; collaborate with global communications teams for consistent messaging.
Influencer Relations:
Build and maintain strong relationships with key influencers, creators, and partners in the financial services sector; develop and manage influencer marketing campaigns in conjunction with an agency, handling outreach, vetting, negotiation, onboarding, and relationship management.
Analyst Relations:
Build and maintain relationships with top-tier industry analysts and B2B influencers; drive strategic, high‑impact engagements through a yearlong program of briefings and inquiries; influence analyst mindshare to ensure Visa Direct and Visa Commercial Solutions are favorably represented; develop and maintain internal reporting on analyst and influencer interactions, sentiment trends, competitive insights, and share of voice; lead quarterly analyst newsletter development; plan local industry analyst summits.
Social Media:
Lead the social media strategy for Visa CMS on LinkedIn, X, TikTok, and YouTube; define and grow Visa CMS presence by developing and implementing a targeted strategy across Visa and executive channels; collaborate with communications and marketing to integrate social media into all campaigns and events; manage global content programs to sustain high reach and engagement across markets.
Measurement & Reporting:
Track and analyze the performance of influencer and analyst campaigns, suggesting and implementing improvements based on data; provide regular reports on campaign effectiveness and insights for future optimization.
Hybrid position; days in office confirmed by the hiring manager.
Qualifications Basic Qualifications:
5 or more years of relevant work experience with a bachelor’s degree, or at least 2 years of work experience with an advanced degree (e.g., Masters, MBA, JD, MD), or 0 years of work experience with a PhD.
Preferred Qualifications:
6 or more years of work experience with a bachelor’s degree, or 4 or more years of relevant experience with an advanced degree, or up to 3 years of relevant experience with a PhD.
Bachelor’s degree in marketing, communications, journalism, or related field.
6+ years’ experience in corporate communications, public relations, or related field, with proven success in managing media, influencer, and analyst relations.
Strong writing and storytelling skills; able to craft compelling narratives for diverse audiences.
Excellent project management skills with the ability to prioritize and manage multiple initiatives simultaneously.
Experience in B2B or enterprise communications preferred.
Knowledge of social media strategy and analytics tools.
Comfortable working in a global, highly matrixed organization.
Ability to adapt quickly in a rapidly evolving environment.
Additional Information Work Hours:
Varies upon the needs of the department.
Travel Requirements:
This position requires travel 5–10% of the time.
Mental/Physical Requirements:
The position will be performed in an office setting. The incumbent will sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law
U.S. Applicants Only:
The estimated salary range for a new hire into this position is $124,600.00 to $180,650.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job‑related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible, including Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.
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Make an impact with a purpose‑driven industry leader. Join us today and experience Life at Visa.
Job Description Position Summary:
The Manager, Global B2B Communications will be responsible for developing and executing integrated communication programs that elevate Visa’s Commercial & Money Movement Solutions (CMS) business globally. This role combines strategic media relations, analyst and influencer engagement, executive visibility, and multi‑channel content development to drive awareness, thought leadership, and reputation‑building efforts.
Key Responsibilities
General Communications & Media Relations:
Develop and execute proactive communication strategies to strengthen Visa’s CMS brand positioning and thought leadership in B2B payments and money movement; build and maintain relationships with key media outlets, journalists, and editorial contacts; draft press releases, media statements, blogs, op‑eds, and executive bylines; support executive communications, including speechwriting, talking points, and presentation development; partner with internal teams to amplify CMS success stories, customer case studies, and innovation milestones; collaborate with global communications teams for consistent messaging.
Influencer Relations:
Build and maintain strong relationships with key influencers, creators, and partners in the financial services sector; develop and manage influencer marketing campaigns in conjunction with an agency, handling outreach, vetting, negotiation, onboarding, and relationship management.
Analyst Relations:
Build and maintain relationships with top-tier industry analysts and B2B influencers; drive strategic, high‑impact engagements through a yearlong program of briefings and inquiries; influence analyst mindshare to ensure Visa Direct and Visa Commercial Solutions are favorably represented; develop and maintain internal reporting on analyst and influencer interactions, sentiment trends, competitive insights, and share of voice; lead quarterly analyst newsletter development; plan local industry analyst summits.
Social Media:
Lead the social media strategy for Visa CMS on LinkedIn, X, TikTok, and YouTube; define and grow Visa CMS presence by developing and implementing a targeted strategy across Visa and executive channels; collaborate with communications and marketing to integrate social media into all campaigns and events; manage global content programs to sustain high reach and engagement across markets.
Measurement & Reporting:
Track and analyze the performance of influencer and analyst campaigns, suggesting and implementing improvements based on data; provide regular reports on campaign effectiveness and insights for future optimization.
Hybrid position; days in office confirmed by the hiring manager.
Qualifications Basic Qualifications:
5 or more years of relevant work experience with a bachelor’s degree, or at least 2 years of work experience with an advanced degree (e.g., Masters, MBA, JD, MD), or 0 years of work experience with a PhD.
Preferred Qualifications:
6 or more years of work experience with a bachelor’s degree, or 4 or more years of relevant experience with an advanced degree, or up to 3 years of relevant experience with a PhD.
Bachelor’s degree in marketing, communications, journalism, or related field.
6+ years’ experience in corporate communications, public relations, or related field, with proven success in managing media, influencer, and analyst relations.
Strong writing and storytelling skills; able to craft compelling narratives for diverse audiences.
Excellent project management skills with the ability to prioritize and manage multiple initiatives simultaneously.
Experience in B2B or enterprise communications preferred.
Knowledge of social media strategy and analytics tools.
Comfortable working in a global, highly matrixed organization.
Ability to adapt quickly in a rapidly evolving environment.
Additional Information Work Hours:
Varies upon the needs of the department.
Travel Requirements:
This position requires travel 5–10% of the time.
Mental/Physical Requirements:
The position will be performed in an office setting. The incumbent will sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law
U.S. Applicants Only:
The estimated salary range for a new hire into this position is $124,600.00 to $180,650.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job‑related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible, including Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.
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