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Scenthound - Northeast Georgia

Marketing Coordinator Field Digital Growth

Scenthound - Northeast Georgia, Atlanta, Georgia, United States, 30383

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Benefits:

Flexible schedule

Health insurance

Opportunity for advancement

Location: Atlanta North Metro (Chastain, Brookhaven, North Druid Hills, Dunwoody, Sandy Springs, Johns Creek, South Forsyth, Suwanee + nearby areas)

Schedule: 18–23 hours per week

Pay: $15–$18 per hour, based on experience

Reports To: Ownership / Senior Leadership

Travel: Local only (reliable transportation required)

About Scenthound Scenthound is a fast-growing dog wellness franchise focused on keeping dogs clean, healthy, and happy. We operate multiple locations across North Atlanta and are continuing to scale. We combine strong digital marketing with community-based brand growth.

About the Role We are hiring a high-energy, outgoing Marketing Coordinator to own local field marketing, community outreach, and digital marketing performance oversight across our six locations.

This role is a hybrid position that includes:

In-person community marketing and events

Digital marketing performance tracking

Direct ownership of our relationship with our digital marketing agency,

Hibu

You will not be running ads day-to-day—but you will own performance, ROI accountability, and alignment between field marketing and digital campaigns.

This is a high-visibility growth role with direct access to ownership and future advancement potential.

Key Responsibilities: Community Outreach & Field Marketing

Spend approximately 3 hours per week per location in the field

Build partnerships with:

Apartments & HOAs

Schools & churches

Local businesses

Veterinarians & pet-related partners

Represent Scenthound at:

Local events, pop-ups, and brand activations

~10 events per year across 6 locations

Coordinate local promotions and in-store marketing support

Digital Marketing Oversight & Agency Management

Own the relationship with our digital marketing agency ( Hibu )

Attend twice-monthly performance calls

Monitor performance across:

Google Ads

Facebook & Instagram

Local SEO

Website performance

Track and understand:

Cost per lead (CPL)

Conversion rates

Location-level performance

Provide feedback and direction to ensure marketing dollars drive ROI

Performance Tracking & Reporting

Track lead sources, event results, and conversions

Deliver:

Simple weekly updates

Monthly marketing ROI summaries

Help leadership clearly understand: What’s working, what’s not, and what to adjust next

Brand Consistency & Growth Strategy

Ensure consistent messaging across:

Digital advertising

Community outreach

In-store promotions

Contribute new ideas for:

Growth campaigns

Partnerships

Local promotions

Help build a repeatable local marketing playbook as the brand scales

Ideal Candidate

Extremely outgoing and confident

Comfortable walking into businesses and starting conversations

Organized, reliable, and self-motivated

Comfortable reviewing basic marketing performance data

Strong communication skills

Reliable transportation for local travel

Preferred Experience (Not Required)

Community or field marketing

Marketing coordination

Event marketing

Brand ambassador work

Exposure to Facebook or Google Ads reporting

Why This Role Is Unique

Direct access to ownership and leadership

Real ownership of marketing performance

Mix of strategy + execution

Clear growth path into a future Director of Marketing role

Compensation & Schedule

$15–$18 per hour

18–23 hours per week

Flexible schedule

Some evenings and weekends for events

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