SNI Companies
Staffing and Recruiting Professional
Contact: andre.rist@accountingnow.com – (978)-747-2480
Must have strong experience with paid media. This position is 100% on‑site in Newburyport, MA.
This is a hands‑on, data‑driven, high‑impact role for someone who can manage significant ad spend, optimize performance, and build reporting systems that guide smart decision‑making. You'll own paid media execution across Google, Microsoft/Bing, Meta/Facebook, and other paid channels, while collaborating with creative and ownership to develop strategy and track performance.
Role Overview This role is an individual contributor role, ideal for a mid‑senior performance marketer who loves being “hands on keyboard.” Not delegating work. You’ll manage campaigns daily, monitor analytics, create dashboards, and collaborate with our internal creative team to develop high‑performing ads.
Key Responsibilities
Run all Google Ads campaigns (Search, Shopping, Performance Max, Display, Retargeting, Demand Generation)
Manage Microsoft/Bing Ads including Shopping and Search
Oversee Meta/Facebook/Instagram ads across prospecting + retargeting
Build and test Pinterest ads as a growing channel
Daily bid management, budget allocation, and performance optimization
Create, test, and refine new campaign structures, keyword groups, and audiences
Analytics, Attribution & Reporting
Build dashboards in Looker Studio / Data Studio
Own reporting across ROAS, CAC, LTV, attribution paths, and funnel performance
Monitor Google Analytics, Klaviyo analytics, and cross‑channel performance
Analyze trends and identify opportunities to improve efficiency and scale
Provide weekly and monthly reports to ownership with insights and recommendations
Write ad copy, headlines, value props, and creative briefs
Work with in‑house creative team on images and video assets
Recommend landing page improvements based on performance data
Propose new campaign ideas, channels, and opportunities based on data
Manage budgets across two brands with seasonal fluctuations
Forecast spend, performance, and revenue impact
Stay current on platform updates, competitive trends, and best practices
What Success Looks Like
ROAS and CAC are consistently optimized and aligned with business goals
Reporting is clear, accurate, and transparent
New creatives, audiences, and campaign tests are launched regularly
See increased revenue and efficiency from paid channels
Ownership has visibility into all performance and opportunities
Qualifications Required
5–7+ years hands‑on experience managing paid media for eCommerce brands
Direct experience managing 6‑digit monthly
ad spend
Deep proficiency with Google Ads, Microsoft/Bing Ads, and Meta Ads Manager
Experience with Google Analytics, attribution modeling, and LTV/CAC analysis
Ability to build dashboards in Looker Studio / Data Studio
Strong copywriting skills for ads and creative briefs
Highly analytical and comfortable with performance data
Ability to propose strategy and execute it independently
In‑office availability (Newburyport, MA)
Preferred
Experience with Pinterest Ads
Understanding of Klaviyo metrics and eCommerce funnels
Experience with landing page testing and CRO
Background working with creative teams or agencies
Experience with two‑brand environments or multi‑channel product companies
Benefits
401(k) – 4% match
Health insurance
Life insurance
On‑site gym
Paid time off
Job Type: Full‑time
Referrals increase your chances of interviewing at SNI Companies by 2x.
#J-18808-Ljbffr
Must have strong experience with paid media. This position is 100% on‑site in Newburyport, MA.
This is a hands‑on, data‑driven, high‑impact role for someone who can manage significant ad spend, optimize performance, and build reporting systems that guide smart decision‑making. You'll own paid media execution across Google, Microsoft/Bing, Meta/Facebook, and other paid channels, while collaborating with creative and ownership to develop strategy and track performance.
Role Overview This role is an individual contributor role, ideal for a mid‑senior performance marketer who loves being “hands on keyboard.” Not delegating work. You’ll manage campaigns daily, monitor analytics, create dashboards, and collaborate with our internal creative team to develop high‑performing ads.
Key Responsibilities
Run all Google Ads campaigns (Search, Shopping, Performance Max, Display, Retargeting, Demand Generation)
Manage Microsoft/Bing Ads including Shopping and Search
Oversee Meta/Facebook/Instagram ads across prospecting + retargeting
Build and test Pinterest ads as a growing channel
Daily bid management, budget allocation, and performance optimization
Create, test, and refine new campaign structures, keyword groups, and audiences
Analytics, Attribution & Reporting
Build dashboards in Looker Studio / Data Studio
Own reporting across ROAS, CAC, LTV, attribution paths, and funnel performance
Monitor Google Analytics, Klaviyo analytics, and cross‑channel performance
Analyze trends and identify opportunities to improve efficiency and scale
Provide weekly and monthly reports to ownership with insights and recommendations
Write ad copy, headlines, value props, and creative briefs
Work with in‑house creative team on images and video assets
Recommend landing page improvements based on performance data
Propose new campaign ideas, channels, and opportunities based on data
Manage budgets across two brands with seasonal fluctuations
Forecast spend, performance, and revenue impact
Stay current on platform updates, competitive trends, and best practices
What Success Looks Like
ROAS and CAC are consistently optimized and aligned with business goals
Reporting is clear, accurate, and transparent
New creatives, audiences, and campaign tests are launched regularly
See increased revenue and efficiency from paid channels
Ownership has visibility into all performance and opportunities
Qualifications Required
5–7+ years hands‑on experience managing paid media for eCommerce brands
Direct experience managing 6‑digit monthly
ad spend
Deep proficiency with Google Ads, Microsoft/Bing Ads, and Meta Ads Manager
Experience with Google Analytics, attribution modeling, and LTV/CAC analysis
Ability to build dashboards in Looker Studio / Data Studio
Strong copywriting skills for ads and creative briefs
Highly analytical and comfortable with performance data
Ability to propose strategy and execute it independently
In‑office availability (Newburyport, MA)
Preferred
Experience with Pinterest Ads
Understanding of Klaviyo metrics and eCommerce funnels
Experience with landing page testing and CRO
Background working with creative teams or agencies
Experience with two‑brand environments or multi‑channel product companies
Benefits
401(k) – 4% match
Health insurance
Life insurance
On‑site gym
Paid time off
Job Type: Full‑time
Referrals increase your chances of interviewing at SNI Companies by 2x.
#J-18808-Ljbffr