Creative Product Manager Graduate (Creative and Brand Innovation) - 2026 Start (

Creative Product Manager Graduate (Creative and Brand Innovation) – 2026 Start (BS/MS) About the Team Our Creative and Brand Innovation Product Team is dedicated to building full-funnel marketing solutions that combine creative content—such as the TikTok One platform, content packages, and ACA creative tools—with advanced AI technologies. We empower brands to drive measurable business outcomes, from awareness and engagement to conversion and purchase. By seamlessly integrating creativity, community, and commerce—with AI capabilities embedded throughout—we help brands efficiently reach their target audiences and achieve sustainable growth. Our mission: Inspire creativity, ignite growth. Our vision: TikTok is the creativity-powered, AI‑fueled growth engine that turns discovery into measurable impact. Global Spark Talent Program To foster the next generation of global talent with an international perspective and strong digital business acumen, Creative and Brand Innovation Product launches the “Global Spark Program”, tailored for class of 2026 graduates. Gain cross‑functional exposure through structured job rotations aligned with global business priorities within 2 years. Dedicated growth support from leaders and mentors. High‑impact opportunities. We are looking for talented individuals to join our team in 2026. As a graduate, you will get opportunities to pursue bold ideas, tackle complex challenges, and unlock limitless growth. Responsibilities Build international monetization advertising and creator‑related products. Design product features and strategies to help advertisers efficiently produce creative assets and match with suitable creators, while enabling creators to better monetize their content. Optimize the customer journey related to creators and creatives, enhancing collaboration efficiency and user experience for advertisers, creators, and their service partners. Collaborate with regional operations teams to identify and clarify localized needs, and design scalable and unified product solutions. Understand the core business logic around creatives and creators, abstract key challenges, and drive product design through research and analysis. Leverage data analysis to identify pain points and growth blockers, and work closely with operations teams to define effective growth strategies. Qualifications Bachelor’s degree or above. Internship experience in internet platforms, monetization, B2B, or ecosystem product roles is a big plus. Strong communication skills. Comfortable working in a multilingual environment. Proactive and eager to deeply understand the business; sensitive to user needs and strong in communication. Empathetic, responsible, and self‑driven, with excellent project management and execution skills. Strong logical thinking and data sensitivity; skilled at identifying and solving problems through data analysis. Compensation Base salary range: $122,360 – $185,600 annually. Benefits Employees receive day‑one access to medical, dental, and vision insurance, a 401(k) plan with company match, paid parental leave, short‑term and long‑term disability coverage, life insurance, wellbeing benefits, paid holidays, sick days, and paid personal time. Privacy Statement By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy #J-18808-Ljbffr