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Ikuto

Onboarding & Implementation Lead – Marketing Technology (B2B SaaS)

Ikuto, San Mateo, California, United States, 94409

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Onboarding & Implementation Lead – Marketing Technology (B2B SaaS) This role sits at the intersection of marketing, technology, and customer delivery. As an Onboarding & Implementation Lead, you will work hands‑on with new B2B customers during onboarding, helping them design their first campaigns, configure integrations, and translate our AI platform into meaningful go‑to‑market outcomes.

The role We’re hiring an Onboarding & Implementation Lead to help B2B marketing teams successfully adopt a fast‑growing AI platform and see real value early. This is a post‑sales, consultative role; you’ll advise marketing teams on how to use the product effectively from day one.

Base pay range $120,000.00/yr – $200,000.00/yr

Location San Mateo, CA (Hybrid – 3 days in office)

Type Full‑time

Experience ~3–7 years

What you’ll be doing

Lead onboarding for new B2B customers, from kickoff through early adoption

Partner with demand gen, product marketing, and growth teams to shape initial campaigns

Guide customers on campaign structure, messaging workflows, and activation strategy

Configure and support integrations with tools like HubSpot, Marketo, Salesforce

Run working sessions, check‑ins, and hands‑on setup calls with customers

Help customers reach first ROI as quickly as possible

Collaborate with Sales to understand customer context and tailor onboarding plans

Share customer feedback and real‑world use cases with Product and Engineering

What we’re looking for We’re particularly interested in candidates who bring real marketing domain exposure, for example:

Experience working closely with B2B marketing teams (demand gen, product marketing, growth, lifecycle)

Background in marketing technology or sales technology environments

Familiarity with campaign‑based thinking: audiences, channels, messaging, activation

Comfort configuring and working inside tools like HubSpot, Marketo, Salesforce

Alongside that, you’ll likely have:

3–7 years in a customer‑facing SaaS role (implementation, onboarding, solutions consulting, customer success engineering, etc.)

A consultative, hands‑on approach to customer work

Strong communication skills and confidence advising customers

Comfort operating in a fast‑moving, early‑stage environment

What this role is not

Not a pure marketing role

Not a support or ticket‑driven CSM position

Not a pre‑sales solutions architect role

Not a long‑term account management or renewals role

Early‑stage, VC‑backed AI company building for modern B2B marketing teams

High ownership role with direct influence on customer success and product direction

Close collaboration with founders, product, and engineering

In‑office culture with flexibility and pace

Helpful backgrounds (not requirements)

Martech / salestech SaaS

Post‑sales solutions or implementation roles

Marketing operations, growth ops, or GTM‑adjacent roles

Consulting or solutions backgrounds with marketing exposure

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