Providence Health & Services
Creative Services Director *Hybrid*
Providence Health & Services, Renton, Washington, United States, 98056
Creative Services Director - Hybrid
Candidates residing in the Greater Renton, Washington area are encouraged to apply. The Creative Services Director is accountable for defining and leading the creative strategy and development process in support of MDeX. Responsibilities include overseeing and managing a team of internal and external contributors across design, copy, content, production disciplines as well as collaborating with external creative service agencies, media, and production partners to achieve a consistent system-wide image and expression for Providence and our family of brands. The ideal candidate will have a strong understanding of the health care industry. They will also have a proven track record of creating and managing creative campaigns that are both effective and memorable. The position reports to the Chief Brand and Division Marketing Officer. The position establishes and maintains positive working relationships with employees / business units at various organizational levels within Providence, with external vendors and contractors, as appropriate. As such, this role requires a strategic mindset, outstanding leadership skills, high levels of diplomacy, and innovative approaches. Essential Functions
Strategic Campaign Leadership: Drive and/or support the ideation, design, and production of marketing and advertising, including both awareness driving and service line regional/divisional efforts. Creative Stewardship: Act as a COE, ensuring marketing and advertising creative ladders to Providence’s mission, positioning and values, and is in alignment to a unified platform. Integrated Creative Planning Direction: Steer creative campaigns across all platforms – digital, social media, blogs, web, OOH, print, radio, and beyond – ensuring a cohesive and powerful brand presence everywhere. Brand Compliance: Utilizing approved Brand Guidelines, support adherence and compliance across creative efforts. Diligently oversee brand expression at every touchpoint, serving as the "first and last eyes" on all campaigns and designs to guarantee a consistent, resonant brand message and the highest standard of excellence. Stakeholder Engagement: Serve as the central creative hub, fostering strong relationships with leadership, external collaborators, and key partners to ensure unified brand communication. External Agency/Freelance Collaboration: Establish strong partnerships with external agencies, ensuring projects align with Providence’s brand ethos. Oversee the strategic direction of their work, ensuring consistency, efficiency and efficacy. Multidisciplinary Team Leadership: Direct and nurture a diverse group of internal and external talents spanning design, copywriting, content creation, and production, ensuring harmonious collaboration and top-quality outcomes. Strategic Collaboration with Marketing and other internal Business Partners: Collaborate successfully with marketing and peer business teams, translating creative briefs into groundbreaking campaigns, and overseeing the entire creative lifecycle from inception to fruition. Market Intelligence: Stay abreast of current marketing trends and competitor activities within the health care industry, allowing for innovative approaches that stand out in the market. Project Portfolio Coordination and Organization: Manage multiple projects simultaneously and work comfortably in a fast-paced environment. Ensure asset organization and storage. Providence caregivers are not simply valued – they’re invaluable. Join our team at Providence Strategic And Management Servicesand thrive in our culture of patient-focused, whole-person care built on understanding, commitment, and mutual respect. Your voice matters here, because we know that to inspire and retain the best people, we must empower them. Required Qualifications
Bachelor's Degree 10 or more years Progressive business experience in marketing. Preferred Qualifications
Experience marketing clinical services lines and/or health insurance products. Direct experience in consumer packaged goods. Prior experience in the Health Care industry Why Join Providence?
Our best-in-class benefits are uniquely designed to support you and your family in staying well, growing professionally, and achieving financial security. We take care of you, so you can focus on delivering our Mission of caring for everyone, especially the most vulnerable in our communities. Accepting a new position at another facility that is part of the Providence family of organizations may change your current benefits. Changes in benefits, including paid time-off, happen for various reasons. These reasons can include changes of Legal Employer, FTE, Union, location, time-off plan policies, availability of health and welfare benefit plan offerings, and other various reasons.
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Candidates residing in the Greater Renton, Washington area are encouraged to apply. The Creative Services Director is accountable for defining and leading the creative strategy and development process in support of MDeX. Responsibilities include overseeing and managing a team of internal and external contributors across design, copy, content, production disciplines as well as collaborating with external creative service agencies, media, and production partners to achieve a consistent system-wide image and expression for Providence and our family of brands. The ideal candidate will have a strong understanding of the health care industry. They will also have a proven track record of creating and managing creative campaigns that are both effective and memorable. The position reports to the Chief Brand and Division Marketing Officer. The position establishes and maintains positive working relationships with employees / business units at various organizational levels within Providence, with external vendors and contractors, as appropriate. As such, this role requires a strategic mindset, outstanding leadership skills, high levels of diplomacy, and innovative approaches. Essential Functions
Strategic Campaign Leadership: Drive and/or support the ideation, design, and production of marketing and advertising, including both awareness driving and service line regional/divisional efforts. Creative Stewardship: Act as a COE, ensuring marketing and advertising creative ladders to Providence’s mission, positioning and values, and is in alignment to a unified platform. Integrated Creative Planning Direction: Steer creative campaigns across all platforms – digital, social media, blogs, web, OOH, print, radio, and beyond – ensuring a cohesive and powerful brand presence everywhere. Brand Compliance: Utilizing approved Brand Guidelines, support adherence and compliance across creative efforts. Diligently oversee brand expression at every touchpoint, serving as the "first and last eyes" on all campaigns and designs to guarantee a consistent, resonant brand message and the highest standard of excellence. Stakeholder Engagement: Serve as the central creative hub, fostering strong relationships with leadership, external collaborators, and key partners to ensure unified brand communication. External Agency/Freelance Collaboration: Establish strong partnerships with external agencies, ensuring projects align with Providence’s brand ethos. Oversee the strategic direction of their work, ensuring consistency, efficiency and efficacy. Multidisciplinary Team Leadership: Direct and nurture a diverse group of internal and external talents spanning design, copywriting, content creation, and production, ensuring harmonious collaboration and top-quality outcomes. Strategic Collaboration with Marketing and other internal Business Partners: Collaborate successfully with marketing and peer business teams, translating creative briefs into groundbreaking campaigns, and overseeing the entire creative lifecycle from inception to fruition. Market Intelligence: Stay abreast of current marketing trends and competitor activities within the health care industry, allowing for innovative approaches that stand out in the market. Project Portfolio Coordination and Organization: Manage multiple projects simultaneously and work comfortably in a fast-paced environment. Ensure asset organization and storage. Providence caregivers are not simply valued – they’re invaluable. Join our team at Providence Strategic And Management Servicesand thrive in our culture of patient-focused, whole-person care built on understanding, commitment, and mutual respect. Your voice matters here, because we know that to inspire and retain the best people, we must empower them. Required Qualifications
Bachelor's Degree 10 or more years Progressive business experience in marketing. Preferred Qualifications
Experience marketing clinical services lines and/or health insurance products. Direct experience in consumer packaged goods. Prior experience in the Health Care industry Why Join Providence?
Our best-in-class benefits are uniquely designed to support you and your family in staying well, growing professionally, and achieving financial security. We take care of you, so you can focus on delivering our Mission of caring for everyone, especially the most vulnerable in our communities. Accepting a new position at another facility that is part of the Providence family of organizations may change your current benefits. Changes in benefits, including paid time-off, happen for various reasons. These reasons can include changes of Legal Employer, FTE, Union, location, time-off plan policies, availability of health and welfare benefit plan offerings, and other various reasons.
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