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San Jose Staffing

Principal Product Marketing Specialist

San Jose Staffing, San Jose, California, United States, 95112

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Principal Product Marketing Specialist

Actively promote Renesas products to strategic and key customers, internal sales teams and distributors. Identify strategic opportunities by working closely with memory ecosystem partners, Cloud Service Providers and enterprise solution providers. Provide technical and sales training to distributors. Perform top-down and bottom-up market analyses on existing and new markets. Develop business plans to forecast and drive increases of design-wins and revenue worldwide. Generate market communication materials: sales and marketing promotional collateral and training collateral, including ad copy, press releases, articles, brochures and other print pieces, and PowerPoint presentations. Influence cross-functional team with customer feature requirements, develop clear marketing requirements document (MRD) and product requirements document (PRD). Work with design, product, and test engineering groups to support products throughout its lifecycle. Solid product management and marketing experience of enterprise silicon products, with a good understanding of signal integrity products and memory products. Semiconductor product planning, technical marketing or application engineering experience, technical knowledge and skills within the specific areas of mixed-signal, logic or SI products. Understanding of distribution sales and how to motivate and incentivize demand creation. Strong interpersonal skills with ability to interact with customers, sales team, peers and management. Understand semiconductor product lifecycle. Strong analytical and business skills. Excellent oral and written communication skills. Up to 25% of travel required. Qualifications: BSEE or equivalent required, MBA or Master's in Engineering Management desirable. 15+ years' experience in Product Marketing. The expected annual base pay range for this position is $200,000K-$250,000K. This position is also eligible for bonus opportunities. Please note that final offer amount will be dependent on geographic location, applicable experience, and skillset of the candidate. Renesas offers a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, and pet insurance. In addition to elective benefit options, benefited employees receive company-paid life insurance and AD&D, LTD, short term medical benefits as well as paid sick time, paid holidays, and accrued paid vacation. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources. Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law.