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A Diagnostic Company

Director, Marketing

A Diagnostic Company, San Francisco, California, United States, 94199

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This range is provided by A Diagnostic Company. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range $220,000.00/yr - $250,000.00/yr

Additional compensation types Annual Bonus and RSUs

Company Overview Our client is pioneering precision medicine solutions through cutting‑edge innovation and patient‑centered care. Headquartered in the San Francisco Bay Area, they are at the forefront of diagnostics, delivering clinically differentiated, high‑value healthcare solutions that empower patients, caregivers, and the broader ecosystem.

As a leading provider of genomics‑based information, they harness advanced molecular technologies, big data analytics, and digital health solutions to improve long‑term outcomes and enhance quality of life. Their comprehensive portfolio includes industry‑leading diagnostic testing services, innovative products, and digital tools designed to support patients and clinicians across the care continuum. With an unwavering commitment to scientific excellence, collaboration, and compassionate care, they are shaping the future of medicine, driving better insights, earlier interventions, and more personalized treatments to extend and enrich the lives of patients worldwide.

Marketing Director The Marketing Director will report directly to the Executive Director of Brand Marketing and lead end‑to‑end marketing for one of the company's franchises. This leader will evaluate, reposition, and revitalize an exciting brand to unlock broader clinical adoption and relevance. This will act as both a strategist and operator, this leader will serve as a strategic hub across the organization and collaborate closely with cross‑functional partners in Medical Affairs, Sales, MLR, Product, Digital, and Training to build compelling value propositions, engagement strategies, and enablement tools. This leader will also help guide the successful launch and lifecycle management of key offerings.

This Director will initially operate as an ‘army of one’, owning the market development strategy in a hands‑on capacity.

However, they will not be alone—this role is fully embedded in a highly collaborative, cross‑functional environment, working closely with colleagues across Sales, Product, Clinical, Medical Affairs, and Regulatory, while also leveraging external agency partners and creative resources. Over time, this leader will have the opportunity to build and shape a small, high‑performing team to expand impact and support long‑term growth. In the near term, we are looking for someone scrappy, hands‑on, and ready to roll up their sleeves—a builder who thrives in fast‑paced, entrepreneurial settings and takes full ownership from strategy to execution.

Experience Required

HCP Marketing to physicians within diagnostics, pharma, or related industry

End‑to‑end product launch experience

Strong GTM Strategy and Execution

Thrives in a fast‑paced and ever evolving environment

Promotions/Pull through

Compensation and Benefits

Annual incentive bonus

Company equity grants (RSU’s)

Employee Stock Purchase Plan

401(k) with match

Wellness & gym reimbursement

Vacation and holidays

Seniority level

Executive

Employment type

Full‑time

Job function & Industries

Marketing

Biotechnology Research and Pharmaceutical Manufacturing

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