Senior Marketing Lead - Pharma Launch & Brand Strategy

A leading biotechnology company is seeking an Associate Director of Marketing to lead U.S. product launch planning, pricing strategy, and brand management for a diagnostic generator platform. This role requires 12+ years of experience in marketing, including pharmaceutical launches, and involves significant collaboration with cross-functional teams. The ideal candidate will possess strong communication skills, financial acumen, and an understanding of U.S. regulatory considerations. The position involves approximately 50% travel, emphasizing a hands-on, strategic role in shaping product market success. #J-18808-Ljbffr