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SalaryGuide

Product Marketing Director

SalaryGuide, Atlanta, Georgia, United States, 30383

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Responsibilities

Localising global product positioning, messaging, and value propositions to reflect local customer needs, regulations, and business practices.

Leading product launches and collaborating on go-to-market campaigns that deliver measurable impact.

Creating customer-facing content such as case studies, presentations, and web assets, as well as sales and partner enablement materials.

Equipping sales teams with competitive intelligence, objection-handling guidance, and product insights.

Building strong partnerships with local sales, marketing, customer success, and partner teams to drive pipeline and revenue growth.

Gathering and analysing customer, market, and competitor insights from the local market to inform strategy and influence the global roadmap.

Acting as the voice of the customer, ensuring product-market fit and local relevance.

Tracking and reporting on product marketing performance, focusing on adoption, pipeline contribution, and revenue impact.

Requirements

10 years experience in product marketing, solutions marketing, or a related role, ideally in SaaS or financial software.

A deep understanding of the North American market, with a proven ability to tailor global strategies to local context.

Strong storytelling, communication, and writing skills.

Proficiency in generative AI tools and an understanding of AI/ML concepts.

Demonstrated success developing go-to-market strategies and launching products that deliver results.

A collaborative mindset, capable of working effectively across global and regional functions.

Strong analytical skills with the ability to turn data and insights into actionable plans.

A Bachelor’s degree in Marketing, Business, or a related field (Master’s preferred).

Benefits

Competitive annual bonuses

Comprehensive health, dental, and vision coverage

401(k) retirement match (100% matching up to 4%)

32 days paid time off (22 personal days & 10 national holidays)

18 weeks of paid parental leave (offered 1 year after the start date)

Work Away Program: Opportunity to work & play for 10 weeks from another country (Sage-approved list)

Sage Foundation: 5 days paid yearly to volunteer

$5,250 tuition reimbursement per calendar year starting 6 months after the hire date

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