PR & Media Relations Manager Job at Oliveda International Inc. in Culver City
Oliveda International Inc., Culver City, California, United States
PR & Media Relations Manager – Beauty & Wellness
Lead the Global Narrative of Waterless Beauty with Oliveda.
About Oliveda
Oliveda redefines beauty through the unmatched potency of waterless, olive tree–based skincare. Powered by 3,000‑year‑old olive tree science, our formulations replace up to 70% industrial water with antioxidant‑rich elixirs—delivering clinically proven results and a radically more sustainable approach to skincare.
Our mission is to shift the global standard for what skincare can be: deeply effective, purpose‑driven, and transformative.
What Makes Oliveda Unique?
We are tree‑to‑beauty – formulations powered by the healing intelligence of the olive tree. Our science replaces diluted formulations with potent, phytonutrient‑rich actives for long‑term transformation.
Your Role
Lead, craft, and elevate the Oliveda story across all media touchpoints—from national consumer press to top‑tier beauty publications. Develop innovative PR and media strategies, manage high‑impact press initiatives, and amplify Oliveda’s mission to audiences everywhere.
Key Responsibilities
- Develop and execute media engagement strategies across national/consumer, regional/local, and trade outlets.
- Leverage an extensive beauty and lifestyle media contacts Rolodex to secure high‑impact coverage.
- Write, edit, and distribute top‑tier press releases with compelling narratives.
- Upload and manage press materials to ensure maximum visibility and reach.
- Build and maintain strong relationships with journalists, editors, and industry influencers.
- Conduct proactive outreach, follow‑ups, and story pitching to secure interviews and press opportunities.
- Coordinate press coverage to enhance brand awareness and editorial presence.
- Develop and execute ad‑buying strategies in top‑tier print and digital media to maximize brand reach and messaging.
- Organize and manage press events, brand activations, and media roundtables.
- Assist with internal communications, including newsletters and company‑wide updates.
- Track media coverage, compile press clippings, and provide insights to internal leadership.
- Work closely with the VP of Marketing & Communication to align PR initiatives with company‑wide strategies and brand objectives.
Qualifications
- 5+ years of beauty PR experience, preferably within clean, luxury, or high‑growth brands.
- Proven track record of writing and distributing press releases as a top‑tier storyteller.
- Strong, established relationships with top‑tier journalists, editors, and beauty/lifestyle media.
- Powerful Rolodex of media contacts in beauty, wellness, and lifestyle.
- Experience managing paid print and online ad buying in leading media outlets.
- Demonstrated ability to plan, manage, and execute press events and activations.
- Experience with influencer outreach and brand gifting.
- Excellent verbal and written communication skills with meticulous attention to detail.
- Highly organized, self‑motivated, and able to juggle shifting tasks in a fast‑paced environment.
- Ability to work independently and collaboratively within cross‑functional teams.
- A creative, solutions‑oriented mindset with a passion for purpose‑driven brands.
Why Join Oliveda?
- Be part of a global movement reshaping the future of skincare.
- Work directly with leadership in a high‑impact, visionary role.
- Join a rapidly growing beauty brand rooted in sustainability, purpose, and innovation.
- Opportunity to build and shape the creative foundation of a brand with deep mission and meaning.
Compensation
Base pay range: $120,000 – $150,000 per year (commensurate with experience).
Location & Employment
Full‑time, on‑site – Culver City, CA.