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SalaryGuide

Social Media & Content Strategist

SalaryGuide, San Carlos, California, United States, 94071

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Responsibilities

Content Creation & Storytelling: Build Audience Momentum by delivering share-worthy content that strengthens visibility and accelerates organic discovery. Asset Production: Write, design, and produce compelling assets—including authoritative LinkedIn posts, technical blog entries, website copy, graphics, and short-form video—maintaining a high bar for quality and accuracy. Thought Leadership: Collaborate with executives and senior engineers to develop and articulate Aetherflux’s perspective on AI, the future of energy, and space infrastructure. Translate Complexity: Distill complex aerospace engineering and energy concepts into clear, accessible, and visually engaging narratives for sophisticated professional audiences. Strategic Ownership: Develop, own, and execute an integrated content and social media strategy aligned with executive and corporate communications, recruiting, and business development objectives. Channel Management: Own the day-to-day operations, publishing, and engagement across our social media and owned channels company website/blog. Editorial Calendar: Maintain a rigorous editorial calendar supporting major company announcements, technical milestones, and industry events. Brand Stewardship: Ensure all digital communications maintain a consistent voice, visual identity, and adherence to compliance standards. Performance Analysis: Define key performance indicators (KPIs). Monitor engagement and analyze data to assess content effectiveness, refining strategies to maximize reach and impact. Trendspotting: Track relevant AI, aerospace, energy, and policy trends to identify real-time content opportunities and inform long-term strategy. Requirements

5+ years of experience in social media management, content creation, b2b, consumer, or science/technology communications (in-house experience preferred). Proven Audience Growth: Demonstrated success managing corporate social strategy and execution for executives, technology-driven or high-stakes organizations, with a track record of increasing follower count and engagement through targeted content and consistent brand storytelling. Exceptional Communicator: Superior writing and editing skills, with a documented ability to synthesize and convey highly technical topics with clarity and nuance (writing samples will be required). Technical Curiosity: A strong interest in and aptitude for understanding deep technology, aerospace, and energy systems. You must be comfortable engaging deeply with engineers and researchers. Tool Proficiency: Expertise with analytics (e.g., LinkedIn Analytics, Google Analytics) and professional creative tools (e.g., Adobe Creative Suite, Figma, Canva, and/or video editing software). Drive and Precision: Highly organized, autonomous, and relentlessly detail-oriented, capable of managing complex projects in a fast-paced, high-growth environment. Preferred

Proven record of producing targeted content and campaigns that fuel substantial audience and follower growth across social, digital, and owned channels. Extra points if you have your own following. Experience in the aerospace, defense, energy, or related deep technology sectors. Experience developing content targeted specifically at b2b and consumer audiences, policymakers, or strategic partners. A strong understanding of the nuance involved in communicating highly ambitious, long-horizon technology projects. Benefits

A front-row seat to the development of civilization-changing technology. The opportunity to define and elevate the digital brand voice of one of the most ambitious companies at the intersection of energy and space. A mission-driven, collaborative culture dedicated to solving global-scale challenges through innovation and rigorous execution.

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