Peter Millar LLC
G/FORE Head of Marketing page is loaded## G/FORE Head of Marketinglocations:
Raleigh, NCtime type:
Full timeposted on:
Posted Yesterdayjob requisition id:
JR100493It's fun to work in a company where people truly BELIEVE in what they're doing!*We're committed to bringing passion and customer focus to the business.**The Head of Marketing will be responsible for shaping and executing the G/FORE’s global marketing strategy, driving consumer engagement, and strengthening brand awareness across all channels. This role requires a dynamic leader who combines creativity, data-driven insights, and deep understanding of the golf and lifestyle consumer.
This role will oversee all aspects of marketing for this global Footwear & Apparel brand—including brand strategy, creative, PR, partnerships, events, and retail marketing—while leading and developing a high-performing team.***ESSENTIAL FUNCTIONS**:* Develop and lead the brand’s integrated marketing strategy to drive growth, customer acquisition, and retention.* Oversee brand positioning and ensure consistent messaging across all channels, including retail, wholesale, e-commerce, social media, and events.* Lead creative direction and brand storytelling that connects with both avid golfers and lifestyle consumers.* Build and manage marketing budgets, ensuring ROI through performance metrics and analytics.* Develop innovative digital and social strategies to grow brand engagement and e-commerce sales.* Drive PR and influencer marketing initiatives, building strong relationships with athletes, ambassadors, media, and partners.* Oversee event strategy, including golf tournaments, lifestyle activations, and experiential marketing.* Partner cross-functionally with Design, Sales, and Retail to ensure alignment of marketing strategies with overall business objectives.* Mentor, coach, and develop a marketing team that embodies collaboration, creativity, and results.**COMPETENCIES:*** Proven success developing and executing multi-channel marketing campaigns that drive brand awareness and revenue growth.* Strong digital and e-commerce marketing expertise, including paid media, social, and CRM.* Excellent brand storytelling, creative judgment, and ability to connect with diverse audiences.* Track record of building and leading high-performing teams.* Strong analytical mindset with the ability to translate data into actionable insights.* Passion for golf, sports, and lifestyle industries preferred.**DESIRED EDUCATION AND EXPERIENCE:*** 10+ years of progressive marketing leadership experience, ideally within the golf, sports, lifestyle, or premium consumer brand space.* Visionary leader with strategic thinking and hands-on execution skills.* Collaborative, authentic, and able to build strong relationships across the organization.* Entrepreneurial spirit with creativity, curiosity, and adaptability.* Strong communicator with executive presence and ability to inspire teams*If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!* #J-18808-Ljbffr
Raleigh, NCtime type:
Full timeposted on:
Posted Yesterdayjob requisition id:
JR100493It's fun to work in a company where people truly BELIEVE in what they're doing!*We're committed to bringing passion and customer focus to the business.**The Head of Marketing will be responsible for shaping and executing the G/FORE’s global marketing strategy, driving consumer engagement, and strengthening brand awareness across all channels. This role requires a dynamic leader who combines creativity, data-driven insights, and deep understanding of the golf and lifestyle consumer.
This role will oversee all aspects of marketing for this global Footwear & Apparel brand—including brand strategy, creative, PR, partnerships, events, and retail marketing—while leading and developing a high-performing team.***ESSENTIAL FUNCTIONS**:* Develop and lead the brand’s integrated marketing strategy to drive growth, customer acquisition, and retention.* Oversee brand positioning and ensure consistent messaging across all channels, including retail, wholesale, e-commerce, social media, and events.* Lead creative direction and brand storytelling that connects with both avid golfers and lifestyle consumers.* Build and manage marketing budgets, ensuring ROI through performance metrics and analytics.* Develop innovative digital and social strategies to grow brand engagement and e-commerce sales.* Drive PR and influencer marketing initiatives, building strong relationships with athletes, ambassadors, media, and partners.* Oversee event strategy, including golf tournaments, lifestyle activations, and experiential marketing.* Partner cross-functionally with Design, Sales, and Retail to ensure alignment of marketing strategies with overall business objectives.* Mentor, coach, and develop a marketing team that embodies collaboration, creativity, and results.**COMPETENCIES:*** Proven success developing and executing multi-channel marketing campaigns that drive brand awareness and revenue growth.* Strong digital and e-commerce marketing expertise, including paid media, social, and CRM.* Excellent brand storytelling, creative judgment, and ability to connect with diverse audiences.* Track record of building and leading high-performing teams.* Strong analytical mindset with the ability to translate data into actionable insights.* Passion for golf, sports, and lifestyle industries preferred.**DESIRED EDUCATION AND EXPERIENCE:*** 10+ years of progressive marketing leadership experience, ideally within the golf, sports, lifestyle, or premium consumer brand space.* Visionary leader with strategic thinking and hands-on execution skills.* Collaborative, authentic, and able to build strong relationships across the organization.* Entrepreneurial spirit with creativity, curiosity, and adaptability.* Strong communicator with executive presence and ability to inspire teams*If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!* #J-18808-Ljbffr