Carenet Health
Chief Marketing Officer
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Carenet Health Join Carenet Health as Chief Marketing Officer. This is a growth role focused on driving measurable revenue impact rather than a traditional brand role. Carenet Health operates at the intersection of healthcare, technology, and human experience. We partner with leading healthcare organizations to solve challenges in customer experience, clinical services, digital operations, and business transformation. As CMO, you will own Carenet’s brand, demand generation engine, and go‑to‑market strategy. Responsibilities
Define and evolve brand positioning across all service lines. Lead messaging, storytelling, and thought leadership for executive audiences. Ensure brand clarity and consistency across all regions and client touchpoints. Architect integrated demand programs across ABM, digital, content, events, and partnerships. Own marketing‑sourced and influenced pipeline in partnership with Sales. Build campaigns that compete and win in a highly competitive, trillion‑dollar market. Effectively message to enterprise buyers with annual services budgets of $25M to $50M or more. Lead go‑to‑market strategies for digital transformation, automation, and specialized healthcare offerings. Deliver positioning, competitive insights, and proof points that improve win rates. Strengthen executive‑level client engagement and communications. Partner with HR on employer brand, recruiting marketing, and internal communications. Build a metrics‑driven marketing organization focused on ROI and attribution. Own the marketing technology stack and budget. Lead and scale a high‑performing, distributed marketing team. Measure success via growth in marketing‑sourced enterprise pipeline, brand differentiation, ABM and digital ROI, go‑to‑market execution, and improved sales velocity. Qualifications
15+ years of B2B marketing experience with 8+ years in executive leadership roles. Background in healthcare services, BPO, digital transformation, or IT services. Proven success driving enterprise pipeline and revenue growth. Expertise in ABM, digital marketing, branding, analytics, and GTM strategy. Strong executive communication skills and competitive drive.
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Carenet Health Join Carenet Health as Chief Marketing Officer. This is a growth role focused on driving measurable revenue impact rather than a traditional brand role. Carenet Health operates at the intersection of healthcare, technology, and human experience. We partner with leading healthcare organizations to solve challenges in customer experience, clinical services, digital operations, and business transformation. As CMO, you will own Carenet’s brand, demand generation engine, and go‑to‑market strategy. Responsibilities
Define and evolve brand positioning across all service lines. Lead messaging, storytelling, and thought leadership for executive audiences. Ensure brand clarity and consistency across all regions and client touchpoints. Architect integrated demand programs across ABM, digital, content, events, and partnerships. Own marketing‑sourced and influenced pipeline in partnership with Sales. Build campaigns that compete and win in a highly competitive, trillion‑dollar market. Effectively message to enterprise buyers with annual services budgets of $25M to $50M or more. Lead go‑to‑market strategies for digital transformation, automation, and specialized healthcare offerings. Deliver positioning, competitive insights, and proof points that improve win rates. Strengthen executive‑level client engagement and communications. Partner with HR on employer brand, recruiting marketing, and internal communications. Build a metrics‑driven marketing organization focused on ROI and attribution. Own the marketing technology stack and budget. Lead and scale a high‑performing, distributed marketing team. Measure success via growth in marketing‑sourced enterprise pipeline, brand differentiation, ABM and digital ROI, go‑to‑market execution, and improved sales velocity. Qualifications
15+ years of B2B marketing experience with 8+ years in executive leadership roles. Background in healthcare services, BPO, digital transformation, or IT services. Proven success driving enterprise pipeline and revenue growth. Expertise in ABM, digital marketing, branding, analytics, and GTM strategy. Strong executive communication skills and competitive drive.
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