SalaryGuide is hiring: Head of Digital Content and Community in New York

Responsibilities

• Develop and execute social media strategies designed to increase brand awareness, drive product discovery, and foster customer engagement.
• Oversee the content calendar and daily publishing across all social platforms, ensuring consistency with Navan’s brand voice and guidelines.
• Manage and optimize the social media and influencer marketing budget to maximize ROI and achieve performance goals.
• Partner with content, PR, and demand generation teams to build a cohesive content plan, ensuring social media tactics align with broader marketing campaigns and business objectives.
• Collaborate with creative teams and marketing partners to coordinate the execution of social campaigns, content production, and special projects.
• Define and execute our community management strategy, engaging thoughtfully with customers, influencers and media to protect and grow our brand reputation.
• Analyze and report on social media performance, delivering actionable insights and data-driven recommendations to leadership and key stakeholders.
• Serve as the team's subject matter expert on emerging social media trends, platforms, and best practices to keep Navan’s presence innovative and relevant.

Requirements

• 8-10 years of professional experience leading social media strategy, with a demonstrated track record of measurably growing audience, engagement, and channel influence.
• Deep, hands-on experience managing and creating content for key B2B and B2C social channels (particularly LinkedIn, Reddit, and X).
• A passion for travel and technology; experience in a B2B, SaaS, or high-growth technology environment is strongly preferred.
• Expertise with social media management and analytics platforms (e.g., Sprout Social, Sprinklr, Brandwatch).
• Excellent creative judgment and a strong point of view on the type of content that will engage and convert Navan’s target audiences.
• A strong design sensibility, with hands-on experience using graphic design and video editing tools (e.g., Canva, CapCut, Adobe Creative Suite) to create assets independently and collaborate effectively with a creative team.
• Proven ability to work effectively with cross-functional teams, including creative, marketing, PR, and product stakeholders.