Nashville Public Radio is hiring: Content Marketing Manager, Finance in San Fran

About Rippling Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system. Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third‑party apps like Slack and Microsoft 365—all within 90 seconds. Based in San Francisco, CA, Rippling has raised $1.4B+ from the world’s top investors—including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock and was named one of America's best startup employers by Forbes. We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses. About The Role We’re looking for a Content Marketing Manager to build and lead the content engine for Rippling Spend, Rippling’s spend management suite. This role is ideal for a finance practitioner turned marketer—someone who’s lived the challenges of controlling spend, closing the books, or scaling accounting operations at a high‑growth company, and now wants to tell those stories to the world. You’ll own the content strategy that engages, educates, and inspires finance leaders—crafting high‑impact content pieces that either go viral, build trust, drive pipeline, or show how Rippling helps companies win. You’ll produce content that’s impossible to ignore—always paired with a distribution plan that gets it in front of the right executives. As a member of our small but mighty Content Marketing team, you’ll work closely with GTM Managers and Growth Marketers to launch campaigns, test new formats, and uncover insights about what resonates with this audience. You’ll also collaborate directly with top CFOs and Controllers to turn their expertise into stories that shape the next generation of finance leadership. What You Will Do You’ll shape how finance leaders perceive Rippling and own a critical part of our demand generation efforts. Projects will include: Audience Insights: Deeply understand our target personas—CFOs, Controllers, and finance leaders at companies with 25–500 employees. Immerse yourself in their community (online and offline) and turn insights into content opportunities. Campaign Execution: Launch multi‑channel content campaigns—from viral YouTube videos and social skits to data reports, webinars, and educational series. Thought Leadership: Host and produce webinars featuring top finance executives (e.g. former Controller of OpenAI), transforming their insights into content the broader finance community craves. Data Storytelling: Build original research and reports that surface industry trends in spend management, payroll, and finance operations. Video Strategy: Develop both entertaining and educational video concepts—short‑form social clips, documentary‑style stories, and insight‑driven explainers. Newsletter & Gated Assets: Own our flagship finance newsletter and create lead‑generation resources that add value for the community. Performance Optimization: Use data to measure impact, report on performance, and continually refine your strategy. What You Will Need 3‑5 years of experience in accounting or finance—you understand how real teams operate, from closing the books to managing budgets. Proven storytelling ability—whether through YouTube videos, freelance work, or anything in between. This can come in many forms. Analytical mindset with creative range—you’re just as comfortable pitching crazy ideas in a brainstorm as you are pulling data, measuring ROI, and making performance‑driven recommendations. Understanding of what makes content go viral—Not only do you understand content marketing best practices, you can also dream up witty, out‑of‑the‑box, and even provocative ideas. Project management excellence—organized, communicative, cross‑functional, and always landing the plane. Comfort on camera—from webinars to video skits, you’re energized by being a voice of authority and personality. You thrive in fast‑paced, high‑growth environments—you love building from zero to one. Experience marketing to or working with C‑suite personas is a big plus—but an insatiable curiosity to learn about this audience is much more crucial. Bonus: Experience in B2B SaaS, fintech, or spend management. Additional Information Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics. Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accomodations@rippling.com. Rippling highly values having employees working in‑office to foster a collaborative work environment and company culture. For office‑based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee’s role. Pay Range 100,000 – 157,500 USD per year (US Tier 1) #J-18808-Ljbffr In Summary: Rippling gives businesses one place to run HR, IT, and Finance . It brings together all of the workforce systems that are normally scattered across a company . For the first time ever, you can manage and automate every part of the employee lifecycle in a single system . En Español: Rippling ofrece a las empresas un lugar para administrar recursos humanos, TI y finanzas. Reúne todos los sistemas de fuerza laboral que normalmente están dispersos en una empresa, como nómina, gastos, beneficios y computadoras. Por primera vez en la historia, puede gestionar y automatizar cada parte del ciclo de vida de los empleados en un solo sistema. Tomemos el onboarding, por ejemplo. Con Rippling, se puede contratar a un nuevo empleado en cualquier parte del mundo y configurar su nómana, tarjeta corporativa, ordenador, beneficios e incluso aplicaciones de terceros como Slack y Microsoft 365todos dentro de 90 segundos.Con sede en San Francisco, CA, Rippling ha recaudado $1.4B+ de los principales inversores del mundo incluyendo las operaciones de Kleiner Perkins, Fund Founders Fund, Sequoia, Greenoaks y Roepling. Como miembro de nuestro pequeño pero poderoso equipo de Content Marketing, trabajará en estrecha colaboración con GTM Managers y Growth Marketers para lanzar campañas, probar nuevos formatos y descubrir ideas sobre lo que resuena con esta audiencia. También colaborará directamente con los principales directores financieros y controladores para convertir su experiencia en historias que dan forma a la próxima generación de liderazgo financiero. Ex controlador de OpenAI), transformando sus ideas en contenido que la comunidad financiera más amplia anhela. Storytelling de datos: Construir investigaciones originales e informes que superpongan las tendencias de la industria en gestión del gasto, nómina y operaciones financieras. Estrategia de vídeo: Desarrollar conceptos de video entretenidos y educativos cortometrajes sociales, historias de estilo documental y explicadores basados en información. Newsletter & Gated Assets: Poseer nuestro boletín principal financiero y crear recursos de generación líder que agreguen valor para la comunidad. Optimización de rendimiento: utilizar los datos para medir el impacto, informar sobre el desempeño y perfeccionar continuamente su estrategia. Lo que necesita 3 a 5 años de experiencia en contabilidad o finanzas Esto puede venir de muchas formas. Mentalidad analítica con un rango creativoEstás tan cómodo presentando ideas locas en una tormenta de cerebro como estás sacando datos, midiendo el ROI y haciendo recomendaciones basadas en el rendimiento. Comprendiendo qué hace que el contenido se vuelva viralNo sólo entiendes las mejores prácticas de marketing de contenidos, también puedes soñar con ingenios, fuera de la caja e incluso ideas provocativas. La excelencia en gestión de proyectos organizada, comunicativa, interfuncional y siempre aterriza en el avión. El confort en cámaradesde seminarios web hasta vídeos, te energiza al ser un estatus de autoridad y personalidad de género. Rippling se compromete a proporcionar alojamientos razonables para los candidatos con discapacidades que necesiten asistencia durante el proceso de contratación. Para solicitar un alojamiento razonable, envíe un correo electrónico a accomodations@rippling.com.