SalaryGuide
E-commerce & Digital Marketing Manager / Director
SalaryGuide, Tulsa, Oklahoma, United States, 74145
Responsibilities
Manage and optimize FC Tulsa’s Shopify store: product listings, descriptions, imagery, pricing, categories, and customer experience.
Plan and execute online product launches, seasonal promotions, and limited-edition drops.
Maintain accurate online inventory counts in coordination with fulfillment staff and warehouse operations.
Own the customer service inbox (store@fctulsa.com): respond to fan inquiries, order status questions, and basic support needs in a timely and professional manner.
Monitor sales performance, conversion rates, and user behavior to identify improvement opportunities.
Serve as point of contact for merchandise vendors, printers, and kit suppliers.
Develop reorder recommendations based on sales trends and inventory data.
Coordinate timelines for product production and delivery to ensure merchandise availability for online and in-stadium sales.
Requirements
3–6 years of professional experience in e-commerce or digital marketing (sports, retail, or lifestyle brands preferred).
Proficiency in Shopify, HubSpot (marketing automation, CRM, and landing pages), Wordpress, Google Analytics, and Mailchimp.
Strong understanding of SEO, paid media, and digital conversion funnels.
Excellent copywriting, visual storytelling, and project management skills.
Analytical mindset with the ability to translate insights into action.
Passion for sports, community, and building a brand that reflects the pride and energy of Tulsa.
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Manage and optimize FC Tulsa’s Shopify store: product listings, descriptions, imagery, pricing, categories, and customer experience.
Plan and execute online product launches, seasonal promotions, and limited-edition drops.
Maintain accurate online inventory counts in coordination with fulfillment staff and warehouse operations.
Own the customer service inbox (store@fctulsa.com): respond to fan inquiries, order status questions, and basic support needs in a timely and professional manner.
Monitor sales performance, conversion rates, and user behavior to identify improvement opportunities.
Serve as point of contact for merchandise vendors, printers, and kit suppliers.
Develop reorder recommendations based on sales trends and inventory data.
Coordinate timelines for product production and delivery to ensure merchandise availability for online and in-stadium sales.
Requirements
3–6 years of professional experience in e-commerce or digital marketing (sports, retail, or lifestyle brands preferred).
Proficiency in Shopify, HubSpot (marketing automation, CRM, and landing pages), Wordpress, Google Analytics, and Mailchimp.
Strong understanding of SEO, paid media, and digital conversion funnels.
Excellent copywriting, visual storytelling, and project management skills.
Analytical mindset with the ability to translate insights into action.
Passion for sports, community, and building a brand that reflects the pride and energy of Tulsa.
#J-18808-Ljbffr