Creative Director / Lead Designer - Sleepwear Division Job at IsaacMorris in New

Sleepwear Brand + Global Licensed Entertainment Portfolio We are building a modern sleepwear brand rooted in elevated comfort, timeless design, and disciplined execution. In parallel, we work with a world-class portfolio of licensed entertainment, character, and cultural IP , translating globally recognized brands into product that feels intentional, premium, and emotionally resonant. The focus is on tasteful interpretation, brand alignment, and long-term relevance —bringing iconic IP into sleepwear and comfort-wear in a way that feels considered, modern, and commercially scalable. We are looking for a Creative Director / Lead Designer who can help define the core brand while also leading creative execution across licensed programs. This is a hands-on creative leadership role spanning owned brand development and licensed IP execution . You will own the creative vision end-to-end—product, brand, and storytelling—while partnering closely with the founder, licensing partners, and production teams. You will start as both architect and operator , with the opportunity to build and lead a broader creative organization as the business scales. Brand & Creative Direction (Owned Brand) Define and evolve the brand’s creative vision, aesthetic, and design language Establish guidelines across color, typography, materials, imagery, and tone Ensure consistency across product, packaging, digital, and physical touchpoints Licensed IP Creative Leadership Interpret brand DNA thoughtfully—balancing authenticity, restraint, and commercial appeal Partner with licensors to ensure creative alignment and approval readiness Elevate licensed product beyond logo placement or novelty execution Product Design & Development Design collections across owned and licensed lines (silhouettes, fabrications, trims, color) Create production-ready tech packs and manage design handoff to factories Collaborate with sourcing to align design intent with cost, MOQ, and scalability Visual Storytelling & Assets Oversee creative for lookbooks, packaging, e-commerce, and on-model photography Direct and collaborate with external creative partners Shape campaign concepts that work for both owned brand and licensed programs Ensure creative decisions align with margin targets and delivery timelines 3+ years of experience in apparel and/or creative direction ~ Experience working with licensed brands, entertainment IP, or character-driven product is a plus but not required ~ Strong design taste with restraint—elevated, modern, not trend-chasing ~ Ability to interpret IP without diluting either the license or the brand ~ Comfortable working with overseas factories and production partners ~ Opportunity to build a core brand from the ground up Creative ownership over a best-in-class licensed portfolio Leadership opportunity as the brand and portfolio expand 4 Days in Midtown Manhattan Office, 1 Day WFH