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Guardian Recovery

Social Media Manager

Guardian Recovery, Delray Beach, Florida, United States, 33483

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We're seeking an expert

Social Media Manager

to lead all corporate social media initiatives for Guardian Recovery. This role will drive admissions through strategic B2C campaigns while developing a robust B2B LinkedIn presence that connects us with key referral partners. This is an exciting opportunity to make a measurable impact on people's access to life‑saving treatment.

Location: Delray Beach, FL (On‑Site)

Employment Type: Full‑Time

Salary Range Starting at 70K

Application Instructions Please submit your resume, cover letter, and portfolio showcasing:

Social media campaigns you've managed with measurable results

Examples of B2B LinkedIn content and lead generation success

Video/graphic content you've created

Benefits

Premium Medical, Dental, and Vision Insurance Plans

Generous Paid Time Off

Life Insurance Coverage

401(k) Retirement Plan with Company Contribution

Education Assistance Program - supporting your continued growth

Professional Development and Training Programs

Wellness Resources

About Guardian Recovery Guardian Recovery stands at the forefront of addiction and mental health treatment in America. With over 1,000 dedicated professionals across seven states, we've guided more than 25,000 individuals and their families through recovery journeys. Our differentiator? We build every program with one question in mind: "Would I send my family member here?" That unwavering commitment to excellence has established Guardian Recovery as a nationally recognized leader in behavioral health.

Key Responsibilities B2C Consumer Marketing

Develop and execute social media strategies that drive local awareness and admissions across all Guardian Recovery facilities nationwide

Create, produce, and orchestrate multi‑channel content campaigns (Instagram, Facebook, TikTok, YouTube, etc.)

Optimize all content for social media SEO and platform visibility algorithms

Capture, edit, and produce engaging video and graphic content (while coordinating with in‑house design and video teams when needed)

Drive measurable admissions inquiries through targeted social campaigns

B2B Professional Marketing

Build and execute a comprehensive LinkedIn strategy targeting key referral sources

Create targeted campaigns for therapists, counselors, union representatives, hospital discharge coordinators, ER staff, and other high‑value professional groups

Develop thought leadership content that positions Guardian Recovery as an industry leader

Generate qualified B2B leads and foster referral partnerships through social selling

Strategic Management

Own Guardian Recovery's entire corporate social media presence and brand voice

Analyze performance metrics and provide actionable insights to drive continuous improvement

Stay ahead of social media trends, algorithm changes, and platform best practices

Manage social media advertising budgets and optimize for ROI

Collaborate with business development team to align B2B social strategy with partnership goals

Required Qualifications

5+ years of professional social media management experience

Proven track record of driving measurable business results (leads, conversions, revenue) through social media

Expert‑level knowledge of LinkedIn B2B marketing and lead generation strategies

Strong content creation skills: video editing, graphic design, copywriting

Experience with social media analytics platforms and ROI measurement

Understanding of healthcare marketing compliance (HIPAA familiarity a plus)

Self‑starter who can work independently while collaborating with creative teams

Experience managing multi‑location brands preferred

Technical Skills

Proficiency in Adobe Creative Suite (Premiere, Photoshop, Illustrator), Canva, CapCut, or similar

Analytics tools (native platform analytics, Google Analytics, social listening tools)

LinkedIn Sales Navigator and B2B lead generation tools

SEO and hashtag research tools

What Makes You Stand Out

Experience in healthcare, behavioral health, or addiction treatment marketing

Track record of growing organic social media followings to 50K+

Experience with paid social advertising and budget management

Content that has gone viral or achieved significant organic reach

Understanding of the substance use disorder and mental health treatment landscape

Our Values

Client‑first in every decision

Integrity in all partnerships

Continuous improvement and innovation

Community impact and responsibility

Guardian Recovery is an Equal Opportunity Employer committed to diversity, equity, and inclusion in our workforce.

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