Elanco
Strategic Partnerships Customer Marketing Advisor, US Pet Health
Elanco, Indianapolis, Indiana, us, 46262
Strategic Partnerships Customer Marketing Advisor, US Pet Health
Join to apply for the Strategic Partnerships Customer Marketing Advisor, US Pet Health role at Elanco.
At Elanco (NYSE: ELAN) – it all starts with animals! As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. We are driven by our vision of Food and Companionship Enriching Life and our purpose – all to Go Beyond for Animals, Customers, Society and Our People. We pride ourselves on fostering a diverse and inclusive work environment.
Your Role: Strategic Partnerships Customer Marketing Advisor, US Pet Health
As a Strategic Partnership Home Delivery Marketing Consultant, you’re responsible for pet owner and vet marketing strategy, ideation, alignment, and execution within the US Pet Health Strategic Partnerships team. The role is the liaison between corporate accounts and sales/marketing, brand and vet sales. This individual works collaboratively with Brand teams to ensure translation of Brand plans to strategic partnerships. Provides input to brand teams as to what’s possible within strategic accounts for the omnichannel pull‑through of brand strategy. Partners with strategic partnership marketing to build strategic marketing plans and related sell‑through and brand campaign assets.
Your Responsibilities
Collaborate closely with Elanco US Brand Marketing and Strategic Partnership Key Account Team to develop and execute Strategic Partnership marketing plans.
Build internal cross‑functional relationships (US Brand Marketing, Consumer Brand Experience, Vet Engagement, US Corporate Account Key Account Managers).
Ensure strategic partnership customers’ interests and unique needs are considered when developing strategies, promotions, and programs.
Manage the strategic partnership customer budget.
Understand campaign ecosystems to enable creation of holistic/omni‑channel programs.
Understand marketing performance and how to influence the optimization of programs and spending.
Support key account managers through all marketing efforts.
Analyze & report back marketing performance to corporate key account managers, brand teams and USPH Lead Team.
Work with internal data team on ROI read‑out cadence.
Train cross‑functional internal teams on any high‑level strategic partnership marketing efforts.
What You Need to Succeed (minimum qualifications)
Education: Bachelor’s Degree or equivalent.
Experience: Minimum 5 years of experience in marketing, preferred in retail or pharmaceutical; Minimum 3 years of experience as a customer marketer; experience with digital marketing.
What will give you a competitive edge (preferred qualifications)
Experience working with an ad agency to brainstorm tactics and marketing strategies.
In‑depth knowledge of the Companion Animal Market and products available.
Understanding of how to strategically think through customer problems and goals.
E‑commerce marketing experience.
Strong communication and interpersonal skills, including excellent speaking and presentation skills.
Ability to leverage market research insights into annual planning and execution.
Project management: experience following through long term on a project and ability to prioritize.
Additional Information
Travel: 25%.
Location: Global Elanco Headquarters - Indianapolis, IN - Hybrid Work Environment.
Don’t meet every single requirement? At Elanco we are dedicated to building a diverse and inclusive work environment. If you think you might be a good fit for this role but don’t necessarily meet every requirement, we encourage you to apply. You may be the right candidate for this role or other roles!
Elanco Benefits and Perks
Multiple relocation packages.
Two weeklong shutdowns (mid‑summer and year‑end) in the US (in addition to PTO).
8‑week parental leave.
9 Employee Resource Groups.
Annual bonus offering.
Flexible work arrangements.
Up to 6% 401K matching.
Elanco is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.
#J-18808-Ljbffr
At Elanco (NYSE: ELAN) – it all starts with animals! As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. We are driven by our vision of Food and Companionship Enriching Life and our purpose – all to Go Beyond for Animals, Customers, Society and Our People. We pride ourselves on fostering a diverse and inclusive work environment.
Your Role: Strategic Partnerships Customer Marketing Advisor, US Pet Health
As a Strategic Partnership Home Delivery Marketing Consultant, you’re responsible for pet owner and vet marketing strategy, ideation, alignment, and execution within the US Pet Health Strategic Partnerships team. The role is the liaison between corporate accounts and sales/marketing, brand and vet sales. This individual works collaboratively with Brand teams to ensure translation of Brand plans to strategic partnerships. Provides input to brand teams as to what’s possible within strategic accounts for the omnichannel pull‑through of brand strategy. Partners with strategic partnership marketing to build strategic marketing plans and related sell‑through and brand campaign assets.
Your Responsibilities
Collaborate closely with Elanco US Brand Marketing and Strategic Partnership Key Account Team to develop and execute Strategic Partnership marketing plans.
Build internal cross‑functional relationships (US Brand Marketing, Consumer Brand Experience, Vet Engagement, US Corporate Account Key Account Managers).
Ensure strategic partnership customers’ interests and unique needs are considered when developing strategies, promotions, and programs.
Manage the strategic partnership customer budget.
Understand campaign ecosystems to enable creation of holistic/omni‑channel programs.
Understand marketing performance and how to influence the optimization of programs and spending.
Support key account managers through all marketing efforts.
Analyze & report back marketing performance to corporate key account managers, brand teams and USPH Lead Team.
Work with internal data team on ROI read‑out cadence.
Train cross‑functional internal teams on any high‑level strategic partnership marketing efforts.
What You Need to Succeed (minimum qualifications)
Education: Bachelor’s Degree or equivalent.
Experience: Minimum 5 years of experience in marketing, preferred in retail or pharmaceutical; Minimum 3 years of experience as a customer marketer; experience with digital marketing.
What will give you a competitive edge (preferred qualifications)
Experience working with an ad agency to brainstorm tactics and marketing strategies.
In‑depth knowledge of the Companion Animal Market and products available.
Understanding of how to strategically think through customer problems and goals.
E‑commerce marketing experience.
Strong communication and interpersonal skills, including excellent speaking and presentation skills.
Ability to leverage market research insights into annual planning and execution.
Project management: experience following through long term on a project and ability to prioritize.
Additional Information
Travel: 25%.
Location: Global Elanco Headquarters - Indianapolis, IN - Hybrid Work Environment.
Don’t meet every single requirement? At Elanco we are dedicated to building a diverse and inclusive work environment. If you think you might be a good fit for this role but don’t necessarily meet every requirement, we encourage you to apply. You may be the right candidate for this role or other roles!
Elanco Benefits and Perks
Multiple relocation packages.
Two weeklong shutdowns (mid‑summer and year‑end) in the US (in addition to PTO).
8‑week parental leave.
9 Employee Resource Groups.
Annual bonus offering.
Flexible work arrangements.
Up to 6% 401K matching.
Elanco is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.
#J-18808-Ljbffr