Mirage
Performance Marketing Manager
Apply for the Performance Marketing Manager role at Mirage.
Base pay range $130,000.00/yr - $180,000.00/yr
Mirage is the leading AI short‑form video company. We’re building full‑stack foundation models and products that redefine video creation, production and editing. Over 20 million creators and businesses use Mirage’s products to reach their full creative and commercial potential. We are a rapidly growing team of ambitious, experienced, and devoted engineers, researchers, designers, marketers, and operators based in NYC. As an early member of our team, you’ll have an opportunity to have an outsized impact on our products and our company's culture.
Our Products
Captions
Mirage Studio
Our Technology
AI Research @ Mirage
Mirage Model Announcement
Seeing Voices (white‑paper)
Press Coverage
TechCrunch
Lenny’s Podcast
Forbes AI 50
Fast Company
Investors We’re very fortunate to have some of the best investors and entrepreneurs backing us, including Index Ventures, Kleiner Perkins, Sequoia Capital, Andreessen Horowitz, Uncommon Projects, Kevin Systrom, Mike Krieger, Lenny Rachitsky, Antoine Martin, Julie Zhuo, Ben Rubin, Jaren Glover, SVAngel, 20VC, Ludlow Ventures, Chapter One, and more.
Please note that all of our roles will require you to be in‑person at our NYC HQ (located in Union Square).
We do not work with third‑party recruiting agencies, please do not contact us.
About the role We’re looking for a Performance Marketer to help scale our user acquisition efforts across paid channels. This role blends strategy and execution, with ownership across planning, launching, and optimizing campaigns on both mobile and web. You’re comfortable managing a growing program, bringing structure as budget scale, new product features launch, and experiments run in parallel. You move quickly, care deeply about quality, and use data to iterate and learn. Day to day, you’ll balance hands‑on campaign management with short and long‑term growth planning. You’ll monitor performance, test new ideas, ship creative, and identify opportunities to drive sustainable growth in a fast‑moving startup environment.
Responsibilities
Plan, launch, and manage User Acquisition campaigns across Paid Social, Paid Search, Programmatic DSP, and emerging channels like CTV.
Partner with the creative team to develop, launch, and test performance‑driven ad creative.
Manage UA campaigns, including monitoring performance (LTV and ROAS), optimizing speed, and scaling what works.
Collaborate with product, engineering, and data team on attribution, conversion tracking, and event instrumentation.
Identify growth opportunities through experimentation, channel expansion, and competitive analysis.
Report on performance and share insights to inform future strategy and investment.
Preferred Qualifications
Minimum of 5+ years of experience working in performance or growth marketing, with experience across paid social and paid search.
Strong experimentation mindset, with good judgement around which tests are likely to drive meaningful impact.
Solid understanding of conversion tracking across mobile and web platforms.
Comfort working directly with performance data from ad platforms and analytics tools to evaluate results and guide optimization.
Benefits
Comprehensive medical, dental, and vision plans.
401K with employer match.
Commuter Benefits.
Catered lunch multiple days per week.
Dinner stipend every night if you’re working late and want a bite!
Grubhub subscription.
Health & Wellness Perks (Talkspace, Kindbody, One Medical subscription, HealthAdvocate, Teladoc).
Multiple team offsites per year with team events every month.
Generous PTO policy.
Captions provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Please note benefits apply to full-time employees only.
Seniority level Mid‑Senior level
Employment type Full-time
Job function Marketing and Sales
Industries Software Development
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Base pay range $130,000.00/yr - $180,000.00/yr
Mirage is the leading AI short‑form video company. We’re building full‑stack foundation models and products that redefine video creation, production and editing. Over 20 million creators and businesses use Mirage’s products to reach their full creative and commercial potential. We are a rapidly growing team of ambitious, experienced, and devoted engineers, researchers, designers, marketers, and operators based in NYC. As an early member of our team, you’ll have an opportunity to have an outsized impact on our products and our company's culture.
Our Products
Captions
Mirage Studio
Our Technology
AI Research @ Mirage
Mirage Model Announcement
Seeing Voices (white‑paper)
Press Coverage
TechCrunch
Lenny’s Podcast
Forbes AI 50
Fast Company
Investors We’re very fortunate to have some of the best investors and entrepreneurs backing us, including Index Ventures, Kleiner Perkins, Sequoia Capital, Andreessen Horowitz, Uncommon Projects, Kevin Systrom, Mike Krieger, Lenny Rachitsky, Antoine Martin, Julie Zhuo, Ben Rubin, Jaren Glover, SVAngel, 20VC, Ludlow Ventures, Chapter One, and more.
Please note that all of our roles will require you to be in‑person at our NYC HQ (located in Union Square).
We do not work with third‑party recruiting agencies, please do not contact us.
About the role We’re looking for a Performance Marketer to help scale our user acquisition efforts across paid channels. This role blends strategy and execution, with ownership across planning, launching, and optimizing campaigns on both mobile and web. You’re comfortable managing a growing program, bringing structure as budget scale, new product features launch, and experiments run in parallel. You move quickly, care deeply about quality, and use data to iterate and learn. Day to day, you’ll balance hands‑on campaign management with short and long‑term growth planning. You’ll monitor performance, test new ideas, ship creative, and identify opportunities to drive sustainable growth in a fast‑moving startup environment.
Responsibilities
Plan, launch, and manage User Acquisition campaigns across Paid Social, Paid Search, Programmatic DSP, and emerging channels like CTV.
Partner with the creative team to develop, launch, and test performance‑driven ad creative.
Manage UA campaigns, including monitoring performance (LTV and ROAS), optimizing speed, and scaling what works.
Collaborate with product, engineering, and data team on attribution, conversion tracking, and event instrumentation.
Identify growth opportunities through experimentation, channel expansion, and competitive analysis.
Report on performance and share insights to inform future strategy and investment.
Preferred Qualifications
Minimum of 5+ years of experience working in performance or growth marketing, with experience across paid social and paid search.
Strong experimentation mindset, with good judgement around which tests are likely to drive meaningful impact.
Solid understanding of conversion tracking across mobile and web platforms.
Comfort working directly with performance data from ad platforms and analytics tools to evaluate results and guide optimization.
Benefits
Comprehensive medical, dental, and vision plans.
401K with employer match.
Commuter Benefits.
Catered lunch multiple days per week.
Dinner stipend every night if you’re working late and want a bite!
Grubhub subscription.
Health & Wellness Perks (Talkspace, Kindbody, One Medical subscription, HealthAdvocate, Teladoc).
Multiple team offsites per year with team events every month.
Generous PTO policy.
Captions provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Please note benefits apply to full-time employees only.
Seniority level Mid‑Senior level
Employment type Full-time
Job function Marketing and Sales
Industries Software Development
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