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SPECTRAFORCE

Integrated Marketing Manager

SPECTRAFORCE, Raleigh, North Carolina, United States, 27601

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Integrated Marketing Manager Base pay range: $90,000.00/yr - $120,000.00/yr

Title: Integrated Marketing Manager at SPECTRAFORCE Technologies Inc.

Who We Are: SPECTRAFORCE® is at the forefront of redefining the staffing, technology, and consulting sectors. Privately and diversity‑owned, we're among the fastest‑growing firms in the US, on a short‑range mission to hit the $1B revenue mark. Our success is rooted in the principle of human connection, epitomized by our NEWJOBPHORIA® ethos – the joy and freedom in work that empowers our team and clients to excel.

The Opportunity: The Integrated Marketing Manager will drive demand generation, elevate leadership and brand presence, and strengthen employee engagement. This role bridges external pipeline growth with internal connectivity, combining inbound lead management, executive branding, high‑impact content, and social‑media engagement to fuel growth and unify our voice across the marketplace and organization.

This role is

brand and leadership‑focused , with a strong emphasis on executive and company social media presence (LinkedIn, Meta, YouTube). The priority is building

credible, consistent brand visibility . The ideal candidate brings a

blend of online and offline branding experience

(digital, events, partnerships). You'll be joining a

collaborative marketing team , where each member contributes a niche strength and works closely together.

Responsibilities

Build and optimize email campaigns to nurture inbound leads

Manage syndication programs and own content strategy across funnel stages

Align with sales to develop targeted vertical playbooks

Oversee HubSpot/CRM automation, reporting, and MQL–SQL workflow

Deliver insights on campaign ROI and lead performance

Develop demand‑generating social strategies for LinkedIn, Meta, and YouTube

Guide thought leadership and create high‑impact content (newsletters, videos, executive posts)

Manage influencer outreach and corporate/executive profiles

Lead online reputation management and social listening initiatives

Build onboarding, training, and town hall communications to drive engagement and knowledge sharing

Create cross‑department collateral (one‑pagers, guides, FAQs) and provide email support as needed

Advise executive leadership on personal brand building

Ensure unified brand voice across marketing, HR, and creative teams

Who You Are

Minimum 4 years relevant experience

Highly effective in facilitating communication and collaboration across all levels to ensure alignment and support

Demonstrated ability to collaborate with individuals from diverse, multi‑cultural backgrounds, fostering an inclusive team environment

Proficiency with MS Office

Proven success in email marketing, inbound lead nurturing, and content syndication for B2B growth

Expertise across LinkedIn, YouTube, and Meta for demand generation and brand building

Skilled in HubSpot, CRM operations, campaign analytics, and reporting dashboards

Ability to translate complex strategies into clear, compelling messaging and creative execution

Experience balancing external demand‑gen goals with internal communications excellence

Strong communicator, project manager, and trusted advisor to executive leadership

A strong cultural environment, recognized by Inc. Best Workplaces and Women’s Choice Awards, with 72% female leadership

Benefits

Unlimited PTO from your very first day — guilt‑free time off is our promise!

A comprehensive suite of health, dental, vision, and other insurances

401(k) plans with employer matching

Reimbursements for both gym memberships and cell phone expenses*

Join Us

Eager to make a mark? We're thrilled to meet you! Start your journey to NEWJOBPHORIA. Let's embark on this exciting path together!

SPECTRAFORCE is an equal opportunity employer and does not discriminate against any employee or applicant for employment because of race, religion, color, sex, national origin, age, sexual orientation, gender identity, genetic information, disability or veteran status, or any other category protected by applicable federal, state, or local laws. Please contact Human Resources at nahr@spectraforce.com if you require reasonable accommodation.

*Please note that exact benefits and salary amounts are dependent on location, years of experience, and other factors.

Seniority level Mid‑Senior level

Employment type Full‑time

Job function Marketing

Industries Staffing and Recruiting

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