The Knot Worldwide
Director, Go-to-Market Finance – Global Media Solutions Business and Marketing
The Knot Worldwide, New York, New York, us, 10261
Director, Go-to-Market Finance – Global Media Solutions Business and Marketing
At The Knot Worldwide, we champion celebration - and that starts with celebrating our people. Our employees are passionate dreamers, thoughtful doers, and lifelong learners who power meaningful moments for millions around the world. We’re united by authentic connection, shared purpose, and a deep commitment to the global community we serve. Here, flexibility and belonging go hand in hand with high performance. Driven by our core values, we believe the best ideas come from empowered teams: those who consistently collaborate with intention to design solutions, spark ideas, and drive impact. Our people are at the heart of our success.
About the role and our team The Financial Planning and Analysis (FP&A) team at The Knot Worldwide is the financial engine that partners with executive leadership to drive growth by providing comprehensive financial advice that enables informed, high-impact decision-making across our entire expansive family of brands and business models (2-Sided Marketplaces, eCommerce, Advertising, and Media).
Responsibilities We are seeking a highly strategic and analytical Director of FP&A to lead financial planning and analysis for our Global Media Solutions (Ads) Business and Global Marketing Organization. This critical role will partner closely with our Chief Marketing Officer (CMO) and leader for our Global Media Solutions (Ads) Business and their leadership teams to provide insightful financial guidance, drive strategic decision-making, and optimize performance.
Strategic Business Partnerships
CMO Finance Partner:
Serve as a financial partner to the Marketing Leadership Team, providing strategic insights and recommendations to support business growth and financial targets.
Global Media Solutions Advertising Business:
For our Global Media Solution (GMS) business you will be providing financial guidance and driving strategic initiatives.
Modeling & Analysis:
Proactively identify key business drivers and create robust financial models to reflect strategic priorities. Design and execute regular financial analysis to evaluate strategic options and identify critical areas for attention.
Ad‑Hoc Analysis:
Conduct complex ad‑hoc financial analyses to support strategic initiatives, evaluate new programs, and inform critical business decisions.
Unit Economics & Analytics
KPI’s and ROAS:
Develop and maintain robust reporting to track key marketing metrics, including Top of Funnel KPI’s and ROAS (Return on Ad Spend).
GTM Efficiency:
Continuously analyze and report on key indicators like the LTV:CAC ratio and CAC Payback Period to assess the health of our go‑to‑market motions, optimizing marketing channel spend and investments.
Financial Planning, Automation, and Stakeholder Management
Financial Planning & Analysis (FP&A):
Lead the annual budgeting, long‑range planning, and monthly forecasting processes for the Global Marketing organization and GMS Business.
Senior Leadership Reporting:
Prepare and present financial reporting and summaries for management, the Board, and other key stakeholders.
Process Improvement & Automation:
Identify and implement opportunities to improve financial processes, systems, and reporting capabilities, leveraging system‑driven solutions.
Cross‑Functional Alignment:
Collaborate closely with other FP&A team members, Accounting, Sales, and other departments to ensure consistency and build collaborative partnerships.
Qualifications
Relevant Background:
10+ years of increasing responsibility in a financial/analytical role (or 8+ years showing rapid career acceleration) in highly analytical roles such as Strategic Finance, Go‑to‑Market Finance, Marketing Finance, Investment Banking, Private Equity, Data Science, or Management Consulting.
Education:
MBA and a Bachelor's degree (BA or BS) in Finance, Accounting, Business, Economics, STEM, or a highly analytical field (e.g., Engineering, Math, Statistics).
Leadership:
3+ years of experience leading high performing teams.
Strategic Acumen:
Deep understanding of competitive dynamics and the broader industry landscape; ability to connect daily operational decisions to long‑term strategic goals.
Business Partnering:
Proven track record of strategic business partnering with executive‑level stakeholders.
Analytical Excellence:
Exceptional analytical and problem‑solving skills, with the capacity to think creatively and critically about unstructured problems.
Leadership Presence:
Confidence and skill to present effectively, describe complex deliverables, and communicate effectively with Senior Leadership.
Collaboration:
Highly collaborative team player with strong relationship‑building skills and a positive contributor to the team environment.
Entrepreneurial Drive:
High‑energy self‑starter who is dedicated to driving toward goals and seeks new ways to assess and visualize data/performance that scales effectively.
Adaptability:
Thrives in constant change and is able to work independently to manage multiple priorities, consistently delivering high‑quality, precise work even under pressure and tight deadlines.
Work model This role is Together@TKWW‑eligible and based near one of our office hubs. Starting September 15, 2025, you’ll be expected to work in the office two days a week as part of our hybrid work model.
Equal Employment Opportunity Statement US Notice: The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.
Privacy Notice Privacy Notice: The Knot Worldwide (TKWW) processes your personal data to evaluate your application, based on the legal ground of taking steps prior to entering into a potential employment contract. Only the data strictly necessary for this purpose is collected. In some cases, your data may also be processed based on TKWW’s legitimate interests (e.g., to improve recruitment practices or manage candidate pools), to which you can object at any time. You have the right to access, rectify, or delete your data, and to object to certain uses. To learn more about your rights, please consult the Privacy Policy.
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About the role and our team The Financial Planning and Analysis (FP&A) team at The Knot Worldwide is the financial engine that partners with executive leadership to drive growth by providing comprehensive financial advice that enables informed, high-impact decision-making across our entire expansive family of brands and business models (2-Sided Marketplaces, eCommerce, Advertising, and Media).
Responsibilities We are seeking a highly strategic and analytical Director of FP&A to lead financial planning and analysis for our Global Media Solutions (Ads) Business and Global Marketing Organization. This critical role will partner closely with our Chief Marketing Officer (CMO) and leader for our Global Media Solutions (Ads) Business and their leadership teams to provide insightful financial guidance, drive strategic decision-making, and optimize performance.
Strategic Business Partnerships
CMO Finance Partner:
Serve as a financial partner to the Marketing Leadership Team, providing strategic insights and recommendations to support business growth and financial targets.
Global Media Solutions Advertising Business:
For our Global Media Solution (GMS) business you will be providing financial guidance and driving strategic initiatives.
Modeling & Analysis:
Proactively identify key business drivers and create robust financial models to reflect strategic priorities. Design and execute regular financial analysis to evaluate strategic options and identify critical areas for attention.
Ad‑Hoc Analysis:
Conduct complex ad‑hoc financial analyses to support strategic initiatives, evaluate new programs, and inform critical business decisions.
Unit Economics & Analytics
KPI’s and ROAS:
Develop and maintain robust reporting to track key marketing metrics, including Top of Funnel KPI’s and ROAS (Return on Ad Spend).
GTM Efficiency:
Continuously analyze and report on key indicators like the LTV:CAC ratio and CAC Payback Period to assess the health of our go‑to‑market motions, optimizing marketing channel spend and investments.
Financial Planning, Automation, and Stakeholder Management
Financial Planning & Analysis (FP&A):
Lead the annual budgeting, long‑range planning, and monthly forecasting processes for the Global Marketing organization and GMS Business.
Senior Leadership Reporting:
Prepare and present financial reporting and summaries for management, the Board, and other key stakeholders.
Process Improvement & Automation:
Identify and implement opportunities to improve financial processes, systems, and reporting capabilities, leveraging system‑driven solutions.
Cross‑Functional Alignment:
Collaborate closely with other FP&A team members, Accounting, Sales, and other departments to ensure consistency and build collaborative partnerships.
Qualifications
Relevant Background:
10+ years of increasing responsibility in a financial/analytical role (or 8+ years showing rapid career acceleration) in highly analytical roles such as Strategic Finance, Go‑to‑Market Finance, Marketing Finance, Investment Banking, Private Equity, Data Science, or Management Consulting.
Education:
MBA and a Bachelor's degree (BA or BS) in Finance, Accounting, Business, Economics, STEM, or a highly analytical field (e.g., Engineering, Math, Statistics).
Leadership:
3+ years of experience leading high performing teams.
Strategic Acumen:
Deep understanding of competitive dynamics and the broader industry landscape; ability to connect daily operational decisions to long‑term strategic goals.
Business Partnering:
Proven track record of strategic business partnering with executive‑level stakeholders.
Analytical Excellence:
Exceptional analytical and problem‑solving skills, with the capacity to think creatively and critically about unstructured problems.
Leadership Presence:
Confidence and skill to present effectively, describe complex deliverables, and communicate effectively with Senior Leadership.
Collaboration:
Highly collaborative team player with strong relationship‑building skills and a positive contributor to the team environment.
Entrepreneurial Drive:
High‑energy self‑starter who is dedicated to driving toward goals and seeks new ways to assess and visualize data/performance that scales effectively.
Adaptability:
Thrives in constant change and is able to work independently to manage multiple priorities, consistently delivering high‑quality, precise work even under pressure and tight deadlines.
Work model This role is Together@TKWW‑eligible and based near one of our office hubs. Starting September 15, 2025, you’ll be expected to work in the office two days a week as part of our hybrid work model.
Equal Employment Opportunity Statement US Notice: The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.
Privacy Notice Privacy Notice: The Knot Worldwide (TKWW) processes your personal data to evaluate your application, based on the legal ground of taking steps prior to entering into a potential employment contract. Only the data strictly necessary for this purpose is collected. In some cases, your data may also be processed based on TKWW’s legitimate interests (e.g., to improve recruitment practices or manage candidate pools), to which you can object at any time. You have the right to access, rectify, or delete your data, and to object to certain uses. To learn more about your rights, please consult the Privacy Policy.
#J-18808-Ljbffr