Snap Inc.
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Product Marketing Manager, Brand
role at
Snap Inc.
Snap Inc is a technology company that empowers people to express themselves and connect through visual communication. The company’s three core products are Snapchat, Lens Studio, and Spectacles.
The Product Marketing team uses creativity, market research, and insights to optimize and inspire roadmaps for products across Snap Inc. The team delivers go‑to‑market efforts and strategies that demonstrate Snapchat’s role in the lives of users and help businesses grow.
Responsibilities
Support go‑to‑market planning and execution for products within the Revenue Product verticals, such as Brand & Creative, Direct Response/Apps, Core/API, and SMC solutions.
Gather advertiser feedback and market insights to inform product development.
Contribute to product positioning, messaging, and activation strategies.
Collaborate with cross‑functional teams to support product launches.
Assist with development of internal enablement materials and sales communications.
Monitor GTM performance and assist with post‑launch optimization.
Knowledge, Skills & Abilities
Foundational understanding of digital advertising products and advertiser needs.
Clear and concise communicator with the ability to simplify complex ideas.
Collaborative team player able to support cross‑functional initiatives.
Organized and detail‑oriented with strong project execution skills.
Able to manage competing priorities with minimal oversight.
Minimum Qualifications
BS/BA degree or equivalent experience.
4+ years of experience in product marketing, product strategy, or other relevant digital marketing or advertising roles.
Preferred Qualifications
Experience supporting GTM efforts for advertising or technology products.
Familiarity with advertising measurement tools and ad platforms.
Ability to analyze feedback and data to inform marketing strategy.
Comfortable with data analysis and visualization using tools such as Looker.
Compensation The base salary range varies by location: • Zone A (CA, WA, NYC): $142,000–$214,000 • Zone B: $135,000–$203,000 • Zone C: $121,000–$182,000 Equity in the form of RSUs may also be provided.
Benefits Snap Inc offers paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let employees share in Snap’s long‑term success.
Equal Opportunity Employer Snap Inc. is proud to be an equal‑opportunity employer and committed to providing employment opportunities regardless of race, religion, gender, sexual orientation, veteran or disability status, or any other protected classification. EOE, including disability/vets.
Employment Type Full‑time, Mid‑Senior level.
Company Culture Snap Inc. follows a “default together” approach, encouraging employees to work in an office 4+ days per week to foster collaboration and innovation.
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Product Marketing Manager, Brand
role at
Snap Inc.
Snap Inc is a technology company that empowers people to express themselves and connect through visual communication. The company’s three core products are Snapchat, Lens Studio, and Spectacles.
The Product Marketing team uses creativity, market research, and insights to optimize and inspire roadmaps for products across Snap Inc. The team delivers go‑to‑market efforts and strategies that demonstrate Snapchat’s role in the lives of users and help businesses grow.
Responsibilities
Support go‑to‑market planning and execution for products within the Revenue Product verticals, such as Brand & Creative, Direct Response/Apps, Core/API, and SMC solutions.
Gather advertiser feedback and market insights to inform product development.
Contribute to product positioning, messaging, and activation strategies.
Collaborate with cross‑functional teams to support product launches.
Assist with development of internal enablement materials and sales communications.
Monitor GTM performance and assist with post‑launch optimization.
Knowledge, Skills & Abilities
Foundational understanding of digital advertising products and advertiser needs.
Clear and concise communicator with the ability to simplify complex ideas.
Collaborative team player able to support cross‑functional initiatives.
Organized and detail‑oriented with strong project execution skills.
Able to manage competing priorities with minimal oversight.
Minimum Qualifications
BS/BA degree or equivalent experience.
4+ years of experience in product marketing, product strategy, or other relevant digital marketing or advertising roles.
Preferred Qualifications
Experience supporting GTM efforts for advertising or technology products.
Familiarity with advertising measurement tools and ad platforms.
Ability to analyze feedback and data to inform marketing strategy.
Comfortable with data analysis and visualization using tools such as Looker.
Compensation The base salary range varies by location: • Zone A (CA, WA, NYC): $142,000–$214,000 • Zone B: $135,000–$203,000 • Zone C: $121,000–$182,000 Equity in the form of RSUs may also be provided.
Benefits Snap Inc offers paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let employees share in Snap’s long‑term success.
Equal Opportunity Employer Snap Inc. is proud to be an equal‑opportunity employer and committed to providing employment opportunities regardless of race, religion, gender, sexual orientation, veteran or disability status, or any other protected classification. EOE, including disability/vets.
Employment Type Full‑time, Mid‑Senior level.
Company Culture Snap Inc. follows a “default together” approach, encouraging employees to work in an office 4+ days per week to foster collaboration and innovation.
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